Prepare for Your Bajaj Finserv Health Interview with Real Experiences!
View interviews
Get AmbitionBox App
Faster and better experience!
AmbitionBox
Search
Jobs
- Reviews
- Salaries
- Interview Questions
- About Company
- Benefits
- Jobs
- Office Photos
- Community
Add office photos
Engaged Employer
i
This company page is being actively managed by
Bajaj Finserv Health Team. If you also belong to the team, you
can get access from
here
Bajaj Finserv
Health
Compare
All Filters
65 Bajaj Finserv Health Jobs
Unit Manager/Senior Unit Manager - Digital Platforms
Bajaj Finserv Health
posted 27d ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
Capability development for Bajaj Finserv digital assets - App and web.
Work closely with COE to gather requirements, and with IT to deliver any new requirement or enhancement in existing capabilities.
Once any capability goes live, ensure it is functional at all times, by tracking key performance metrics using multiple tools.
All capabilities on platform will lead to increased adoption of App, Web and contribute to business, engagement, increased traffic and conversions.
1. Ensure customer facing capabilities are envisaged, delivered and functioning with attention to detail
a. Understanding business/service requirement
b. Understanding that the requirement is delivered in a customer intuitive manner
c. Making sure the right communication reach out to the customer to ensure the customer is engaged with the application and caters to business/service need at the same time
2. For management of any asset in the digital platform
a. Ensure if it is working fine at all times
b. Research and benchmark similar capabilities in the market and see if asset can be made better
c. Personalization of properties on Digital Platform for driving business priorities
d. Working with IT and Data Science Teams to provide specific views on prioritized business modules to the customers including Segmentation of customers based on their persona, & creating Front end capability to display on Platforms.
3. Tracking key metrics
a. Click to next view success %
b. App launches, Driving DAU (Daily Active Users), MAU (Monthly Active Users)
c. Service utilization via digital assets
d. Ensure the feature adoption should happen in such a way, it increases the customer retention on the Bajaj Finserv Digital Assets
e. Targets achieved (Planned versus actual business or service numbers)
4. Analyzing and evaluating the effective activities to keep the customer engaged on the Platform
a. Measure the last activity with the latest engagement activity to understand what works and what doesn t
b. Benchmarking the latest engagement activity with the industry
c. Analyzing the engagement activity, ensure which engagement product should come in the application
5. Identifying and timely fixing of the issues while observing customer behavior in production
a. Ensure the TAT should be within limits while fixing the issues
b. Involve the stakeholders responsible for any issue debugging and resolving
c. Should have the timely approach/communication to ensure that the customer will be engaged on application without any hustle
6. MIS and Power BI dashboards:
a. Tracking of traffic, leads, conversions via Power BI dashboards
b. Publishing the latest update of customer activity on assets
c. Engaging with data/ business team to understand the trend of the customers, moving upwards in terms of engagement with the App
d. Maintaining track of daily activities for release, service, issues and engagement
Key Decisions / Dimensions
1. BRD scenarios writing and test case creation (using Gen AI)
2. Solutioning basis linked backend systems
3. Working with Platform Content management system tools for delivering front end assets
4. Developing the New ideas and ensuring the compliance for increase the App Engagement and Adoption
Major Challenges
1. Prioritization of multiple requirements received from business, performance marketing, regulatory
2. Multiple stakeholders to be managed simultaneousy
3. Ensuring customer engagement on the asset
Required Qualifications and Experience
a) Qualifications
Post-Graduation - MBA
b) Work Experience
2-3 Years in App/web development domain
c) Skills Keywords
1. Project management
2. CleverTap
3. Medallia
4. Pimcore
5. Google Analytics
6. Azure
7. MS Excel
8. MS Power Point
Work closely with COE to gather requirements, and with IT to deliver any new requirement or enhancement in existing capabilities.
Once any capability goes live, ensure it is functional at all times, by tracking key performance metrics using multiple tools.
All capabilities on platform will lead to increased adoption of App, Web and contribute to business, engagement, increased traffic and conversions.
1. Ensure customer facing capabilities are envisaged, delivered and functioning with attention to detail
a. Understanding business/service requirement
b. Understanding that the requirement is delivered in a customer intuitive manner
c. Making sure the right communication reach out to the customer to ensure the customer is engaged with the application and caters to business/service need at the same time
2. For management of any asset in the digital platform
a. Ensure if it is working fine at all times
b. Research and benchmark similar capabilities in the market and see if asset can be made better
c. Personalization of properties on Digital Platform for driving business priorities
d. Working with IT and Data Science Teams to provide specific views on prioritized business modules to the customers including Segmentation of customers based on their persona, & creating Front end capability to display on Platforms.
3. Tracking key metrics
a. Click to next view success %
b. App launches, Driving DAU (Daily Active Users), MAU (Monthly Active Users)
c. Service utilization via digital assets
d. Ensure the feature adoption should happen in such a way, it increases the customer retention on the Bajaj Finserv Digital Assets
e. Targets achieved (Planned versus actual business or service numbers)
4. Analyzing and evaluating the effective activities to keep the customer engaged on the Platform
a. Measure the last activity with the latest engagement activity to understand what works and what doesn t
b. Benchmarking the latest engagement activity with the industry
c. Analyzing the engagement activity, ensure which engagement product should come in the application
5. Identifying and timely fixing of the issues while observing customer behavior in production
a. Ensure the TAT should be within limits while fixing the issues
b. Involve the stakeholders responsible for any issue debugging and resolving
c. Should have the timely approach/communication to ensure that the customer will be engaged on application without any hustle
6. MIS and Power BI dashboards:
a. Tracking of traffic, leads, conversions via Power BI dashboards
b. Publishing the latest update of customer activity on assets
c. Engaging with data/ business team to understand the trend of the customers, moving upwards in terms of engagement with the App
d. Maintaining track of daily activities for release, service, issues and engagement
Key Decisions / Dimensions
1. BRD scenarios writing and test case creation (using Gen AI)
2. Solutioning basis linked backend systems
3. Working with Platform Content management system tools for delivering front end assets
4. Developing the New ideas and ensuring the compliance for increase the App Engagement and Adoption
Major Challenges
1. Prioritization of multiple requirements received from business, performance marketing, regulatory
2. Multiple stakeholders to be managed simultaneousy
3. Ensuring customer engagement on the asset
Required Qualifications and Experience
a) Qualifications
Post-Graduation - MBA
b) Work Experience
2-3 Years in App/web development domain
c) Skills Keywords
1. Project management
2. CleverTap
3. Medallia
4. Pimcore
5. Google Analytics
6. Azure
7. MS Excel
8. MS Power Point
Employment Type: Full Time, Permanent
Read full job description
What people at Bajaj Finserv Health are saying
Rating based on 1 Senior Unit Manager
review
Anonymous · Other
in Pune
Likes
Company is new and startup environment Feels company should focus at one part at a time rather than multiple exposure to business, If the startergy is like mutiple openings in business point and hire people to manage that rather than given one person many loads Employee should feel happy rather than feeling helpless of taking advantage in covid
- Job security - Excellent
+1 more
Dislikes
Not fixed target to get things done. If we have thought of going in one business until we build and develop and test the market should not think of skipping it in middle of it It may be not much impact to company but for employees it feel like half work done and half pending for that particular employees can't justify in carrer..Read More
- Salary - Poor
+1 more
Senior Unit Manager salary at Bajaj Finserv Health
reported by
1
employee
with 2
years exp.
₹9.9
L/yr - ₹12.7
L/yr
11%
less
than the average Senior Unit Manager Salary in India
View more details
What Bajaj Finserv Health employees are saying about work life
based on 216 employees
Flexible timing
Monday to Friday
No travel
Day Shift
Bajaj Finserv Health Benefits
View more benefits
Compare Bajaj Finserv Health with
Udaan
Compare
Swiggy
Compare
BlackBuck
Compare
Blinkit
Compare
Myntra
Compare
Ninjacart
Compare
Meesho
Compare
FirstCry
Compare
Paisabazaar.com
Compare
Spinny
Compare
Matrimony.com
Compare
Tata 1mg
Compare
Digit Insurance
Compare
Urban Company
Compare
Nykaa
Compare
PharmEasy
Compare
TradeIndia (Infocom Network Private Limited)
Compare
MakeMyTrip
Compare
CarDekho Group
Compare
Zetwerk
Compare
Similar Jobs for you
Relationship Manager
2-4 Yrs
₹ 4.7 - 8L/yr (AmbitionBox estimate)
Chikhli, Amravati
Deputy Area Manager - Debt Management Services - SME
4-5 Yrs
Hyderabad / Secunderabad
Manager - Business Loans
2-5 Yrs
₹ 6.3 - 5.07L/yr (AmbitionBox estimate)
New Delhi, Padampur
Share an Interview