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Haleon

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based on 102 Reviews

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194 Haleon Jobs

Performance Marketing Manager

5-6 years

Gurgaon / Gurugram

1 vacancy

Performance Marketing Manager

Haleon

posted 19d ago

Job Role Insights

Flexible timing

Job Description

Hello. We re Haleon. A new world-leading consumer health company. Shaped by all who join us. Together, we re improving everyday health for billions of people. By growing and innovating our global portfolio of category-leading brands - including Sensodyne, Panadol, Advil, Voltaren, Theraflu, Otrivin, and Centrum - through a unique combination of deep human understanding and trusted science. What s more, we re achieving it in a company that we re in control of. In an environment that we re co-creating. And a culture that s uniquely ours. Care to join us. It isn t a question.

With category leading brands such as Sensodyne, Voltaren and Centrum, built on trusted science and human understanding, and combined with our passion, knowledge and expertise, we re uniquely placed to do this and to grow a strong, successful business.

This is an exciting time to join us and help shape the future. It s an opportunity to be part of something special.

Job Purpose:
Are you looking for an opportunity to manage the digital transformation for Ecommerce and Digital Marketing across all brands and therapeutic areasIf so, this is the job for you. As Multichannel Marketing Manager you will be responsible for establishing an integrated digital support network for the development of e-commerce channel partnering across Haleon. You will also develop and execute an integrated business plan while managing relationships with strategic partners and pilot initiatives. This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:
  • Strategy Development: Develop and implement comprehensive on-platform performance marketing strategies aligned with business objectives on Amazon, Flipkart, Blinkit, Bigbasket, Swiggy and other e-comemerce platforms.
  • Campaign Management: Manage and optimize performance marketing campaigns to maximize ROI, CPC, CTR, and other key performance metrics.
  • Performance Analysis: Conduct thorough analysis of campaign performance, identify trends, and provide actionable insights to improve campaign effectiveness and efficiency. Continuously test and optimize campaigns based on data insights.
  • Budget Management: Utilize data-driven approaches to make informed decisions and optimize marketing budgets for maximum impact.
  • Agency Management: Manage agency to implement performance marketing strategies.
  • Stakeholder Management: Collaborate with cross-functional teams including Brand and Design teams
  • Third Party Stakeholder: Build and maintain strong relationships with advertising platforms teams to identify opportunities for growth.
  • Stay Updated: Stay informed with industry trends, best practices, and emerging technologies in performance marketing, and implement innovative strategies to stay ahead of the competition.
  • Reporting: Monitor and report on key performance indicators (KPIs) and marketing metrics to track progress towards goals and objectives and communicate insights to stakeholders.
  • Lead the digital capability for the brand teams as well as key stakeholders in other functional areas
  • Create and pilot e-commerce initiatives
  • Continue to feed the customer insight to the commercial team s brand strategy
  • Lead the 12-month digital operational plan to deliver the activities that build towards the longer-term strategy

Why you
We are looking for professionals with these required skills to achieve our goals:
  • MBA Tier 1 colleges.
  • 3+ years in a large multi-national working environment.
  • Experience in multi-channel/digital marketing.
  • On platform experience on blinkit, amazon, flipkart etc.
Preferred Qualifications:
If you have the following characteristics, it would be a plus:
  • MBA (Marketing, Brand Management, Communications, or a Technology related field in Pharmaceuticals) consult manager on Technology related field experience Digital course work
  • Expert in digital marketing channels in sales and marketing
  • Ability to influence, challenge and gain credibility with senior commercial leaders
  • Digital/social/interactive marketing experience with a clear commercial focus, including digital analytics and metrics
  • Excellent communication skills, strong presentation and facilitation skills to explain/sell creative concepts
  • Proven track record of driving sales performance
  • Agency management experience
  • Proficient in customer understanding and campaign development
  • Capable of working across boundaries and functional areas
  • Familiarity with copy approval process Experience in the Pharma sector Project management experience

Diversity, Equity and Inclusion

At Haleon we embrace our diverse workforce by creating an inclusive environment that celebrates our unique perspectives, generates curiosity to create unmatched understanding of each other, and promotes fair and equitable outcomes for everyone.
We re striving to create a climate where we celebrate our diversity in all forms by treating each other with respect, listening to different viewpoints, supporting our communities, and creating a workplace where your authentic self belongs and thrives. We believe in an agile working culture for all our roles. If flexibility is important to you, we encourage you to explore with our hiring team what the opportunities are. Care to join us. Find out what life at Haleon is really like www.haleon.com/careers/









Employment Type: Full Time, Permanent

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(based on 11 Haleon interviews)
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Campus Placement
36%
9%
9%
46% candidates got the interview through other sources.
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What people at Haleon are saying

4.0
 Rating based on 1 Performance Marketing Manager review

Likes

Work life balance

Dislikes

Limited growth

Read 1 review

Performance Marketing Manager salary at Haleon

reported by 1 employee with 5 years exp.
₹23.9 L/yr - ₹30.5 L/yr
72% more than the average Performance Marketing Manager Salary in India
View more details

What Haleon employees are saying about work life

based on 102 employees
63%
55%
40%
100%
Flexible timing
Monday to Saturday
Within city
Day Shift
View more insights

Haleon Benefits

Submitted by Company
Employee Assistance Program
Personal Development and Training
Employee Friendly Policies
Health Insurance
Maternity and Paternity Leave
Fast Track Career Growth +4 more
Submitted by Employees
Free Transport
Child care
Gymnasium
Cafeteria
Work From Home
Free Food +6 more
View more benefits

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