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331 J.K.K.Nattraja Educational Institutions Jobs
Chief Branding and Engagement Officer
4-10 years
Namakkal
1 vacancy
Chief Branding and Engagement Officer
J.K.K.Nattraja Educational Institutions
posted 3+ weeks ago
Job Role Insights
Key skills for the job
Job Description
- Develop and implement a comprehensive branding strategy that aligns with the Colleges mission and objectives.
- Oversee all marketing and communication efforts to ensure consistency in messaging across all platforms.
- Enhance student and community engagement through innovative outreach programs and initiatives.
- Collaborate with academic departments to highlight academic offerings and achievements.
- Manage public relations efforts to improve visibility and reputation of the institution.
- Analyze market trends and consumer insights to inform brand development and engagement strategies.
- Lead a team of marketing professionals and coordinate efforts with external vendors as necessary.
- Report on branding and engagement performance metrics to the senior leadership team.
- Masters degree in Marketing, Branding, Business Administration (M.A./M.B.A.) or a related field.
- Minimum of 4 years of experience in branding or marketing roles, preferably within the education sector.
- Strong leadership and team management skills.
- Proficient in data analysis and using insights to drive strategic decisions.
- Excellent communication and interpersonal skills.
- Demonstrated ability to think creatively and execute innovative branding campaigns.
- Experience with digital marketing strategies and engagement tools.
- Strong understanding of the higher education landscape and trends.
Employment Type: Full Time, Permanent
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