Magneto IT Solutions - Executive - Paid Media (5-10 yrs)

This is a full-time on-site role for a PPC Executive (Paid Marketing) located in Ahmedabad. The PPC Executive will be responsible for market planning, market research, communications, sales, and marketing strategies to enhance the client's digital commerce business.

Job Description:

- Manage all aspects of paid marketing campaigns, including keyword research, ad copy creation, bid management, and performance tracking.

- Develop and execute strategies for PPC campaigns across Google Ads, Facebook, LinkedIn, and other platforms.

- Conduct A/B testing and analyze performance data to improve campaign effectiveness.

- Monitor budgets and adjust bids to achieve optimal ROI.

- Collaborate with the creative team to design and optimize landing pages for paid campaigns.

- Provide regular reporting and analysis of campaign performance to internal stakeholders and clients.

- Stay updated with industry trends and best practices in paid marketing.