Content Writer

Job Description: SEO Specialist

Role & Responsibilities:

- Develop and execute effective SEO strategies to drive organic traffic and improve website rankings.

- Conduct keyword research, analysis, and optimization to enhance content visibility.

- Implement on-page and off-page optimization techniques to improve search engine performance.

- Monitor and analyze site performance using SEO tools like Google Analytics, SEMrush, or Moz.

- Collaborate with content creators, developers, and designers to ensure SEO best practices are integrated into website updates and new content.

- Stay updated with search engine algorithms and industry trends to adapt strategies accordingly.

- Generate regular performance reports and provide recommendations for continuous improvement.

Preferred Candidate Profile:

- Proven experience (X years) working as an SEO Specialist or similar role.

- In-depth knowledge of SEO tools and techniques such as keyword research, link building, and technical SEO.

- Familiarity with Google Analytics, Google Search Console, and other relevant tools.

- Strong analytical skills with the ability to interpret data and trends to make informed decisions.

- Excellent communication and collaboration skills to work effectively with cross-functional teams.

- Up-to-date with the latest trends and best practices in SEO and digital marketing.

- Bachelors degree in Marketing, Communications, or a related field is preferred.

Perks and Benefits:

- Competitive salary commensurate with experience and skills.

- Health insurance coverage.

- Flexible work schedule or remote work options.

- Professional development opportunities and budget for skill enhancement.

- Collaborative and dynamic work environment fostering growth and innovation.

- Performance-based bonuses or incentives.

- Company-sponsored events and team-building activities.

- Opportunity to work with cutting-edge SEO tools and technologies.

- Paid time off and holidays.