Role Overview:We are looking for a dynamic and experienced Social Media Manager to spearhead our socialmedia strategy, engage our audience, and amplify our brand presence across platforms. Theideal candidate will have deep expertise in managing social media channels, an analyticalmindset, and a flair for crafting compelling narratives that resonate with our audience.
Key Responsibilities:
Develop and execute a results-driven social media strategy across platforms (Twitter,Instagram, LinkedIn, Facebook.
Stay updated with social media algorithms, trends, and best practices to optimizecontent performance.
Research news and trends to create timely, engaging posts that align with the startupecosystem and sectors we cover (edtech, fin tech, e-commerce, etc.).
Craft engaging Twitter threads to highlight startup stories, business insights, and industrydevelopments.
Create compelling Instagram stories and posts with strong visual elements to enhanceengagement.
Work closely with the editorial and design teams to develop eye-catching content thatcomplements published articles.
Plan and manage paid social media campaigns, ensuring effective audience targetingand engagement.
Write authoritative and persuasive copy tailored for different platforms and audiencesegments.