Senior Cluster Revenue Manager

Manages rooms and function space inventory and ensures inventory is allocated and restricted properly to maximize revenue and profits for hotels in the market

Responsible for building rates, packages and hotel sales strategy information in the hotel(s) inventory systems

The position makes pricing and positioning recommendations for market hotels

Conducts analysis of revenue, profit and demand associated with hotel rooms and space inventory

Position contributes to forecasts, budgets, weekly and daily projections

Position critiques sales strategy effectiveness and prepares historical and future analysis of revenue and profit opportunities

CANDIDATE PROFILE

Education and Experience

A degree in a relevant business discipline preferred or demonstration of equivalent work experience

CORE WORK ACTIVITIES

Executing Revenue Management Projects and Strategy

Manages room authorizations, rates and restrictions

Manages function space authorizations, restrictions and rental

Manages rooms inventory to maximize cluster rooms revenue

Maintains the transient rooms inventory for the hotel(s) and responsible for maximizing transient revenue

Releases group rooms back into general inventory and ensures clean booking windows for customers

Ensures that the hotel(s) sales strategies are effectively implemented in the reservation system and the inventory system

Prepares sales strategy critique

Monitors transient and group inventory daily to ensure straight-line availability and maximization of revenue potential for all brands

Ensures that sales strategies and rate restrictions are communicated, implemented and modified as market conditions fluctuate

Supports cluster selling initiatives by working with all reservation centers

Uses reservations system and demand forecasting systems to determine, implement and control selling strategies

Ensures property diagnostic processes (PDP) are used to maximize revenue and profits

Initiates, implements and evaluates revenue tests

Ensures compliance and participation in company promotions and eCommerce channels

Ensures all hotels follow brand strategies that will maintain and/or increase the hotel(s) revenue per available room (RevPAR) and revenue per available square foot (RevPAS)

Understands the working relationship between sales, reservations and property management systems

Participates in periodic regional reviews

Promotes and protects brand equity

Achieves and exceeds goals including performance goals, budget goals, team goals, etc

Attends meetings to plan, organize, prioritize, coordinate and manage activities and solutions

Establishes long-range objectives and specifying the strategies and actions to achieve them

Demonstrates knowledge of job-relevant issues, products, systems, and processes

Understands and meets the needs of key stakeholders (owners, corporate, guests, etc)

Explores opportunities that drive profit, create value for clients, and encourage innovation; challenges existing processes/systems/products to make improvements

Analyzing and Reporting Revenue Management Data

Compiles information, analyzes and monitors actual sales against projected sales

Creates long range forecast for rooms and catering by segment and updates forecast every period

Creates weekly forecast for property operations and staffing purposes

Conducts sales strategy analysis and refines as appropriate to increase market share for all properties

Maintains accurate reservation system information

Analyzes period end and other available systems data to identify trends, future need periods and obstacles to achieving goals

Generates updates on transient segment each period

Assists with account diagnostics process and validates conclusions

Provides revenue analysis functional expertise to general managers, property leadership teams and market sales leaders

Prepares forecasts of revenue, profit, demand and occupancy for rooms and function space - for prescribed timeframes

Prepares revenue and profit opportunity analysis

Manages all revenue, profit and demand data associated with rooms and function space

Develops and/or uses analytical tools and systems to maximize revenues and profit

Identifies the underlying principles, reasons, or facts of information by breaking down information or data into separate parts

Analyzes information and evaluates results to choose the best solution and solve problems

Using computers and computer systems (including hardware and software) to, set up functions, enter data, or process information

Generates and provides accurate and timely results in the form of reports, presentations, etc

Building Successful Relationships

Proactively develops constructive and cooperative working relationships with others, and maintains them over time

Acts as a liaison, when necessary, between property and regional/corporate systems support

Informs and/or updates the executives, the peers and the subordinates on relevant information in a timely manner