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71 mPlatform Jobs

Manager - Social

GroupM

2-3 years

Mumbai

1 vacancy

Manager - Social

mPlatform

posted 3 weeks ago

Job Role Insights

Key skills for the job

Social Media Marketing Analytics Advertising Investment Google AdWords Bid Management

+ 3 more

Job Description

Description

About WPP Media

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.

WPP Media is WPP s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com

At WPP Media, we believe in the power of our culture and our people. It s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP WPP Media s shared core values:

Be Extraordinary by Leading Collectively to Inspire transformational Creativity.

Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.

Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

About Mindshare: A Leading WPP Media Brand,

Mindshare delivers Good Growth for its clients. As Growth Architects," we drive growth that benefits all stakeholders better for people, planet, and business by using media with intention. This approach creates more meaningful connections with consumers, increases consumer trust in the brand, and delivers better outcomes for all stakeholders.

Role Summary and Impact :

Reporting of the role

This role reports to the Manager/Sr. Manager

3 best things about the job:

Get to work in an truly integrated team handling 360 aspects for a brand
Will work closely with social platforms e.g. Facebook, Twitter, Snapchat, LinkedIn.
Manage end to end social media planning and execution

Measures of success -

In three months:

Understood the complete paid social media scenario on client s business, e.g. Facebook, Snapchat etc.
Handled day to day tasks / requirement effectively

In six months:

Optimized implementation in social media platforms
Recommended and implemented best practice
Explored and executed an innovation in one of the social media platforms

In 12 months:

Exceed client expectations in terms of social media implementation
Create a road-map for the next year.

Responsibilities of the role:

Analyze, track and optimize on an ongoing basis effective benchmark for measuring the campaigns performance including bids, account daily/monthly budget caps, Reach Frequency, quality score, CTR, conversion rate and other important metrics and proactively make strategic recommendations to meet campaign goals and improve performance.
Communicate with internal stake holders on project development, timelines, and results. Work closely with the other team members to meet goals.
Monitor and administer analytics dashboards and key reporting MIS tools and regularly make recommendations for improving the data available.
Stay ahead of the competition by analyzing, keeping pace and regularly documenting social platform updates and trends across web and mobile platforms, and adopting new/best practices on an ongoing basis.

What you will need:

Relevant experience of 2-3 years in social media marketing role
Expertise in Meta and sound understanding in other social ad platforms
Through understanding of Google AdWords
Understanding of Bid Management Tools
Number Crunching

Life at WPP Media Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when were together, fostering creativity, collaboration, and connection. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

Please read our Privacy Notice ( https: / / www.wppmedia.com / pages / privacy-policy) for more information on how we process the information you provide.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

Employment Type: Full Time, Permanent

Read full job description

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