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Business Director - Digital
mPlatform
posted 3+ weeks ago
Job Role Insights
Key skills for the job
Job Description
- Working with brands across categories, ranging from traditional ones to more digitally evolved brands.
- Attain strong understanding of cross channel media strategy by working on diversified category & teams
- Help some of the largest brands build their traditional media presence and drive revenues for the largest media investment agency
- Understand the agency function & Build relationships with some of the finest clients in the country
- Able to adjust to the clients working style and deliver on day to day requirements
- Map new media opportunities for the client
- Master Proprietary Tools
- Create Strategic Plans for the client
- Push innovating concepts to drive revenues
- Independently taken charge of the client requirement
- Enterprising delivered on client s requirements with cutting edge solutions
- Motivated team
- To build and foster client relationships by taking charge of the client s media requirements from formulating strategies and plans to final implementation.
- Provide media plans across mediums post media brief mining and other data analysis.
- Provide insights led solutions for brand problems through Change Planning and other media tools. Generate ideas for brands and lay down communication approach to achieve innovations across mediums.
- Contribute to new business presentations and analysis through insights, media plans and innovations
- Focus on the quality of output/consistent performance/professional code of conduct/sense of ownership/honesty and integrity.
- Lead a team by supervising and mentoring them to raise the quality of deliverables to the client
- Media understanding, plans working knowledge, campaign management experience with Non-traditional media - digital, activations, cinema etc.
- Minimum 8 Years work, preferably within media, communication, and advertising
- Strong business, marketing & consumer understanding
- Keeping abreast of current industry communication / media thinking
- Strategic innovation & creativity skills , excellent presentation skill
- Analytical skills - both qualitative and quantitative
- Strong knowledge and understanding of media tools and techniques / processes
- Understanding of all media channels (includes digital) and disciplines and the ability to develop simple and actionable ideas into strategies that matter
- Team player and positive attitude
- Excellent communication skill.
At GroupM India, there s never a dull moment between juggling client requests, managing vendor partners, and having fun with your team. We believe in tackling challenges head-on and getting things done.
Employment Type: Full Time, Permanent
Read full job descriptionCompare mPlatform with
TCS
Accenture
Wipro
Cognizant
Capgemini
HDFC Bank
Infosys
ICICI Bank
HCLTech
Tech Mahindra
Genpact
Teleperformance
Concentrix Corporation
Axis Bank
Amazon
Jio
iEnergizer
Reliance Retail
IBM
LTIMindtree
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