Pragma Edge - Digital Marketing Specialist (4-8 yrs)

Profile :

Skills and Qualification

- At least 3 years of experience in digital marketing, mandatory within the IT industry, with a focus on B2B products or SaaS services etc.

- Expertise in all facets of digital marketing, including SEO, SEM, content marketing, social media, email marketing, and web analytics.

- Proficiency in tools such as Google Analytics, Search Console, Linkedin Ads Manager, Google Ads, Facebook Ads Manager, and SEO tools like SEMrush or Ahrefs etc.

- Experience with CMS platforms like WordPress (Design, Ddevelopment & Maintenance (Plugin, Theme optimiziation)

- Proficient in using SEO and Marketing automation tools (e.g., Google Analytics, Google Search Console, Ahrefs, Moz, Mailchimp, CRM, HubSpot, Marketo) for lead nurturing and campaign management.

- Hands-on experience with website analytics, SEO audits, and implementing technical SEO improvements.

- Strong organizational and time management skills, with the ability to handle multiple tasks simultaneously.

- Solid understanding of current digital marketing trends and best practices.

- A creative thinker with the ability to develop innovative solutions to marketing challenges.

- Excellent communication and collaboration skills.

You can reach me at