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Puredot - Customer Relationship Management Specialist - Marketing (2-8 yrs)

2-8 years

Noida

Puredot - Customer Relationship Management Specialist - Marketing (2-8 yrs)

Puredot Inc

posted 2mon ago

Job Description

The CRM Marketing Specialist is responsible for supporting email marketing, lead generation, and digital campaigns through marketing automation. This role requires a strong understanding of marketing automation tools, email marketing best practices, and data analysis. The ideal candidate will be able to set up and manage CRM, CMS, and marketing automation software, develop and execute email marketing and automated lead nurturing campaigns, and analyze performance data to optimize campaigns

What are your responsibilities?

- Marketing Automation Management : Manage CRM and email automation tools.

- Email Marketing and Lead Generation : Develop and execute email marketing and automated lead nurturing campaigns.

- Performance Analysis and Optimization : Analyze email performance metrics and make data-driven optimizations.

- Cross-Functional Collaboration : Collaborate with marketing, content, design, and sales teams to create and distribute content via automated channels.

- Technical Skills : Set up and manage CRM, CMS, and marketing automation software.

Minimum Qualifications :

Qualifications :

- Education : Bachelor's degree in Marketing, Communications, Journalism, or a related field.

- Experience : 2+ years of experience in marketing automation, email marketing, CRM, copywriting, and paid digital marketing.

- Skills : Strong understanding of marketing automation tools, email marketing best practices, and data analysis.

- Certification s : HubSpot Inbound Marketing certification or similar certifications in marketing automation, email marketing, or digital marketing.

- Personal Qualities : Strong attention to detail and organizational skills.


Functional Areas: Marketing

Read full job description

What people at Puredot Inc are saying

What Puredot Inc employees are saying about work life

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67%
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100%
100%
Strict timing
Monday to Friday
No travel
Day Shift
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Puredot Inc Benefits

Soft Skill Training
Team Outings
Work From Home
Education Assistance
Job Training
Free Transport +6 more
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