Area Sales Manager Aurangabad

Role & responsibilities

• Sales Management:
  
• Achieve or exceed sales targets and market share objectives for large home appliances within the assigned area.
• Develop and implement sales strategies to drive growth in line with company objectives.
• Regularly monitor sales performance and take corrective actions to ensure target achievement.
• Dealer & Distributor Management:
  
• Build and maintain strong relationships with distributors, dealers, and retailers.
• Ensure effective channel management by onboarding new dealers and optimizing the performance of existing ones.
• Conduct regular meetings and reviews with key accounts to drive business and ensure customer satisfaction.
• Market Development:
  
• Identify and explore new business opportunities within the assigned area.
• Develop and execute go-to-market strategies, including product launches, promotional campaigns, and sales programs.
• Collaborate with the marketing team to plan and implement local promotions to enhance product visibility and brand awareness.
• Team Leadership:
  
• Lead, motivate, and manage the area sales team, including Sales Executives and Territory Sales Officers.
• Provide coaching, mentoring, and support to the team to ensure high performance and target achievement.
• Conduct regular performance reviews and provide constructive feedback to improve individual and team performance.
• Customer Relationship Management:
  
• Ensure timely resolution of customer issues and queries, maintaining high levels of customer satisfaction.
• Build long-term relationships with key clients to foster loyalty and repeat business.
• Act as the primary point of contact for key accounts, ensuring smooth coordination between customers and internal teams.
• Market Intelligence & Reporting:
  
• Keep a close watch on competitor activities, market trends, and customer needs.
• Provide regular feedback and reports to senior management on market trends, competitor movements, and product performance.
• Maintain accurate records of sales, inventory, and account details using CRM and other reporting tools.

Preferred candidate profile

• Educational Background: Bachelor's degree in Business, Marketing, or a related field. An MBA is an advantage.
• Experience:
  
• Minimum of 5-7 years of experience in sales, with at least 3 years in a similar role, managing large home appliances (refrigerators, washing machines, ovens, etc.).
• Proven track record of achieving sales targets and managing dealer/distributor networks in a competitive environment.
• Sales & Negotiation Skills:
  
• Strong sales acumen and ability to develop and execute sales strategies.
• Excellent negotiation skills with the ability to influence customer decisions and close deals.
• Market Knowledge:
  
• Strong understanding of the large home appliances industry, market dynamics, and customer needs.
• Familiarity with sales channels, market trends, and competitive landscape in the assigned area.
• Leadership & Team Management:
  
• Experience in managing and motivating a sales team to achieve high performance.
• Ability to coach, mentor, and lead teams to meet sales objectives.
• Communication & Relationship Building:
  
• Strong interpersonal and communication skills.
• Ability to build and maintain long-term relationships with customers and key stakeholders.
• IT Proficiency:
  
• Proficient in using CRM systems, MS Office, and other sales management tools.

Perks and benefits

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