RentoMojo - Product Manager - Growth (3-5 yrs)

Position Overview:

We are seeking a passionate and analytical Product Manager to join our growing team and lead growth initiatives for our e-commerce platform.

In this exciting role, you will be responsible for developing and executing data-driven strategies to acquire new customers, increase user engagement, and drive sustainable revenue growth across all our product touchpoints.

Responsibilities:

Growth Strategy & Analysis:

- Develop and execute a comprehensive growth strategy aligned with the overall business objectives.

- Analyze user behavior data to identify growth opportunities across the customer journey (acquisition, activation, retention, referral).

- Good understanding of tools such as Clevertap, Appsflyer, Google Analytics etc to understand user behavior and segmentation.

- Conduct A/B testing, user research/feedback/surveys and other experimentation methodologies to optimize product features and user experiences for growth.

- Track and measure key growth metrics (e.g., customer acquisition cost (CAC), customer lifetime value (CLTV), conversion rates, retention rates) and report on progress towards goals.

User Acquisition & Retention:

- Collaborate with the marketing team to develop and execute integrated marketing campaigns.

- Improve user acquisition by optimizing product features, content, and personalization strategies.

- Develop and implement product features that drive user retention and encourage repeat purchases.

- Create targeted automated email and push notification campaigns to nurture leads and re-engage existing customers.

- Analyze user churn and identify areas for improvement to reduce customer churn.

Product Roadmap & Prioritization:

- Work cross-functionally with product design, engineering, and marketing teams to prioritize product features and initiatives based on their growth potential.

- Develop and manage the product roadmap with a focus on growth initiatives.

- Stay up-to-date on industry trends and best practices in e-commerce growth.

- Continuously identify and test new growth opportunities.

Data-Driven Decision Making:

- Leverage data analytics tools and platforms to extract insights and inform growth strategies.

- Work closely with the data science team to develop and implement data-driven experiments.

- Communicate complex data insights to stakeholders in a clear and concise manner.

Qualifications:

Btech in any stream /MBA preferred.

- 3-5 years of experience in product management, growth marketing, or a related field.

- Proven track record of developing and executing successful growth strategies.

- Strong understanding of e-commerce user acquisition, retention, and growth principles.

- Experience with user behavior analytics, A/B testing, and data-driven decision making.

- Excellent analytical skills and the ability to translate data insights into actionable recommendations.

- Strong communication, collaboration, and project management skills.

- Passion for e-commerce and a deep understanding of the current market landscape.

Benefits:

- Competitive salary and benefits package.

- Opportunity to work in a fast-paced and dynamic environment.

- Make a significant impact on the growth of a leading e-commerce platform.

- Be part of a talented and collaborative team.