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General Manager - Brand
StayVista
posted 3+ weeks ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
As a General Manager - Brand , you will be responsible for shaping and elevating StayVista s brand presence through strategic marketing mix campaigns, partnerships, influencer collaborations, and market-driven brand initiatives. This role requires a visionary leader with a strong grasp of branding business strategy with team management skills. As a key figure in the brand and marketing team, you will design and execute high-impact strategies that build brand equity, deepen customer engagement, and drive revenue growth.
About You
- Define and execute yearly quarterly comprehensive brand strategies that align with StayVista s positioning growth goals.
- Develop and refine brand guidelines, messaging, and communication across touchpoints to foster brand recognition and loyalty.
- Design and manage influencer and celebrity campaigns that highlight StayVista s offerings and unique experiences.
- Lead communication strategy for all digital channels including Instagram, Linkedin, Email Marketing, Whatsapp Marketing, Website Branding,
- Manage PR social media to drive brand reach credibility
- Work closely with performance marketing and creative teams to drive cohesive, multi-channel marketing strategies.
- Build relationships with luxury brands, corporate partners, travel platforms, and influencers to extend StayVista s reach and impact.
- Plan strategic brand partnerships to develop collaborative campaigns focusing on visibility, credibility, and revenue growth.
- Track and analyse each channel performance, optimising based on data-driven insights and emerging trends.
- Conduct regular market research and competitive analysis to keep StayVista ahead of industry trends and customer preferences.
- Continuously innovate and adapt brand strategies to reflect shifting consumer behaviour and industry dynamics.
- Maintain a brand tracker for the team prepare regular reports, insights, and recommendations for brand development to discuss with cross-functional leaders.
- Bachelor s degree in Marketing, Business, Communications, or a related field, Master s degree preferred.
- 8+ years of experience in brand strategy, social media, PR or related roles within the luxury or travel brands or tech based startups (preferred) .
Employment Type: Full Time, Permanent
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What people at StayVista are saying
Rating based on 3 General Manager
reviews
Anonymous · BFSI, Investments & Trading
in Mumbai
Likes
Only Salary on Time
Dislikes
Typical LALA type company All freshers employed who lacks basic Professional Ethics to talk and converse. Cofounders take all decisions and rest HR and Directors just execute all orders Lot of unprofessional tactics followed Pl dont join this company - its a horrible experience no body works and who works is finally put on PIP and terminated
- Salary - Poor
+6 more
General Manager salary at StayVista
reported by
6
employees
with 9-20
years exp.
₹20.8
L/yr - ₹30
L/yr
28%
less
than the average General Manager Salary in India
View more details
What StayVista employees are saying about work life
based on 68 employees
Flexible timing
Monday to Saturday
Within city
Day Shift
StayVista Benefits
View more benefits
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StayVista Mumbai Office Location
Mumbai Office
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Mumbai
400059
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