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Assistant / Manager - Sales Effectiveness
Vnr Seeds
posted 3+ weeks ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
Strategic Sales Campaign Management
- Formulate and execute strategies to achieve top-line and bottom-line targets .
- Lead campaign planning and activity design aligned with the complete crop cycle to drive seasonal performance.
- Design trade schemes that increase channel partner value realization while improving netback for the company.
- Develop and execute regional demand generation strategies to build product awareness and future market growth.
- Train and support field teams in executing company processes at the customer level.
- Monitor and manage individual and team performance to ensure alignment with sales goals.
- Drive adoption of tools like the Digital Tools to enhance visibility, execution, and performance tracking.
- Manage and optimize pricing structures across regions for competitive positioning and profitability.
- Handle and analyze large datasets to support strategic planning and campaign effectiveness.
- Create and maintain dashboards (PL, inventory, pricing, and sales promotions) using BI tools (e.g., Power BI).
- Identify and appoint new business partners to strengthen market presence and product accessibility.
- Coordinate with distributors and dealers to increase sales penetration in targeted geographies.
- Assist in special case handling with sales and procurement teams to improve deal closure rates.
- Design and implement SOPs for procurement and sales operations , improving compliance and standardization.
- Lead cross-functional issue resolution and ensure process discipline across sales functions.
- Support digital transformation by conceptualizing tech requirements to enhance business delivery.
- Conduct cohort studies, value chain mapping, and gap analyses to guide strategic decisions.
- Analyze BTL campaign effectiveness and suggest refinements in channel strategy.
Develop intelligence reports based on agricultural dynamics to support leadership decisions.
Desired Candidate Profile - Master of Business Administration / Post Graduate Diploma in Management - Marketing
- Master of Business Administration / Post Graduate Diploma in Management - Agri Business Management
Employment Type: Full Time, Permanent
Read full job description
What people at Vnr Seeds are saying
Sales Manager salary at Vnr Seeds
reported by
2
employees
with 2-6
years exp.
₹5.6
L/yr - ₹7.1
L/yr
11%
less
than the average Sales Manager Salary in India
View more details
What Vnr Seeds employees are saying about work life
based on 176 employees
Flexible timing
Monday to Saturday
Within city
Day Shift
Vnr Seeds Benefits
View more benefits
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