Lead Marketing Specialist

• Lead quarterly market forecasts across regions and headquarters.
• Manage stakeholders and maintain comprehensive documentation.
• Deliver training on dashboards to stakeholders as needed.
• Assist Chief Marketing Officers (CMOs) in the budget and planning process (WWPP, Budget, etc.).
• Utilize analytical tools such as Tableau, Oracle Analytics System (OAS), and Salesforce (SFDC); knowledge of these tools is a plus.
• Demonstrate proactiveness and a go-getter attitude to identify problems and propose solutions.
• Lead interlocks with regional General Managers (GMs) and CMOs to capture qualitative insights.
• Provide executive support to CMOs during Monthly Operating Reviews (MOR).
• Develop MOR packages and update Key Performance Indicators (KPIs) on Smartsheet.
• Familiarity with marketing terminologies such as orders, revenue, OPI, SPI, and funnel management.
• Conduct ad-hoc analysis on competitive share, win rate, visibility, and share metrics.
• Present findings to senior leadership, including CMOs and other senior leaders.
• Establish and maintain strong relationships with CMOs and GMs of various segments and sub-segments.
• Expertise in Power BI and automation is highly desirable.
• Identify opportunities to enhance collaboration, save time, reduce costs, and eliminate redundant steps.

Required Qualifications

• Bachelor s degree in Computer Science, Information Technology, or a related field. A Master s degree is an added advantage.
• 7+ years of experience in banking, commercial, finance, or marketing domains.
• Previous experience as a Power BI developer or in business analytics is beneficial.
• Experience in a matrixed organization is a plus.
• Proficiency in PowerPoint and Excel.
• Basic knowledge of Python/SQL for scripting and automation.
• Strong analytical and problem-solving skills.
• Excellent communication and collaboration skills.
• Ability to work independently and as part of a team.

• Experience with market forecasting mechanisms.
• Knowledge of data visualization tools like Power BI.
• Familiarity with cloud platforms such as Azure or AWS.