On what basis would you enhance the pipeline products of the company?

Question

Accepted Answer

Enhancement of pipeline products based on market research, customer feedback, and industry trends.

Conduct market research to identify gaps and opportunities in the market
Gather customer feedback to understand their needs and preferences
Analyze industry trends to stay ahead of the competition
Collaborate with R&D team to develop innovative products
Invest in marketing and advertising to increase product visibility
Regularly review and update product portfolio to ensure relevance and profitability

Accepted Answer

Addition of new drugs would be based on patent expiration, potential market for the product, internal capabilities to work on the drug and targeted geographical regions where marketing is intended.