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Aditya Birla Fashion and Retail
4.1
based on 3.9k Reviews
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Company Overview
Associated Companies
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Working at Aditya Birla Fashion and Retail
Company Summary
Aditya Birla Fashion and Retail is a major player in the apparel industry, focusing on a diverse portfolio of branded clothing and retail solutions.
Overall Rating
4.1/5
based on 3.9k reviews
5% above
industry average
Highly rated for
Job security, Skill development, Company culture
Work Policy
Work from office
76% employees reported
Monday to Saturday
35% employees reported
Flexible timing
62% employees reported
No travel
39% employees reported
View detailed work policy
Top Employees Benefits
Job/Soft skill training
276 employees reported
Health insurance
184 employees reported
Cafeteria
69 employees reported
Professional degree assistance
52 employees reported
View all benefits
About Aditya Birla Fashion and Retail
Founded in1988 (37 yrs old)
India Employee Count10k-50k
Global Employee Count10k-50k
India HeadquartersMumbai, Maharashtra, India
Office Locations
Websiteabfrl.com
Primary Industry
Other Industries
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View in video summary
Aditya Birla Fashion and Retail Ltd. (ABFRL) emerged after the consolidation of the branded apparel businesses of Aditya Birla Group, comprising ABNL's Madura Fashion division and ABNL's subsidiaries Pantaloons Fashion and Retail (PFRL) and Madura Fashion & Lifestyle (MFL), in May 2015. Post- consolidation, PFRL was renamed Aditya Birla Fashion and Retail Ltd. ABFRL is a part of the Aditya Birla Group, a global conglomerate in the Fortune 500. Anchored by an extraordinary force of over 187,000+ employees of 100 nationalities, the Group is built on a solid foundation of stakeholder value creation. Today, over 50% of Group revenues flow from overseas operations in 41 countries in North and South America, Africa, Asia, and Europe.
Vision: To passionately satisfy Indian consumer needs in fashion, style, and value across wearing occasions in apparel and accessories through solid brands and a high-quality consumer experience, with the ultimate purpose of delivering superior value to all our stakeholders.
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Brands of Aditya Birla Fashion and Retail Ltd
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4.4
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4.0
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Forever 21
3.7
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Aditya Birla Fashion and Retail Ratings
based on 3.9k reviews
Overall Rating
4.1/5
How AmbitionBox ratings work?
5
2.1k
4
1k
3
419
2
137
1
241
Category Ratings
4.1
Job security
4.1
Skill development
4.0
Company culture
3.9
Work-life balance
3.8
Salary
3.8
Work satisfaction
3.5
Promotions
Aditya Birla Fashion and Retail is rated 4.1 out of 5 stars on AmbitionBox, based on 3.9k company reviews. This rating reflects a generally positive employee experience, indicating satisfaction with the company’s work culture, benefits, and career growth opportunities. AmbitionBox gathers authentic employee reviews and ratings, making it a trusted platform for job seekers and employees in India.
Read more
Gender Based Ratings at Aditya Birla Fashion and Retail
based on 3.7k reviews
3.9
Rated by 640 Women
Rated 4.0 for Job security and 3.9 for Skill development
4.2
Rated by 3.1k Men
Rated 4.1 for Job security and 4.1 for Skill development
Work Policy at Aditya Birla Fashion and Retail
based on 535 reviews in last 6 months
Work from office
76%
Hybrid
18%
Permanent work from home
6%
Aditya Birla Fashion and Retail Reviews
Top mentions in Aditya Birla Fashion and Retail Reviews
+ 5 more
Compare Aditya Birla Fashion and Retail with Similar Companies
 |  Change Company |  Change Company |  Change Company | |
|---|---|---|---|---|
Overall Rating | 4.1/5 based on 3.9k reviews | 3.4/5 based on 1.6k reviews | 4.0/5 based on 1.9k reviews | 4.0/5 based on 1.5k reviews |
Highly Rated for | Skill development Job security Company culture | Salary | Job security Skill development Work-life balance | Work-life balance Job security |
Critically Rated for |  No critically rated category | Job security Work-life balance Company culture | No critically rated category | Promotions |
Primary Work Policy | Work from office 76% employees reported | Work from office 90% employees reported | Work from office 89% employees reported | Work from office 83% employees reported |
Rating by Women Employees | 3.9 Good rated by 640 women | 3.3 Average rated by 241 women | 3.7 Good rated by 408 women | 3.7 Good rated by 143 women |
Rating by Men Employees | 4.2 Good rated by 3.1k men | 3.4 Average rated by 1.2k men | 4.1 Good rated by 1.4k men | 4.0 Good rated by 1.2k men |
Job security | 4.1 Good | 2.7 Poor | 4.0 Good | 3.8 Good |
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Aditya Birla Fashion and Retail Salaries
Aditya Birla Fashion and Retail salaries have received with an average score of 3.8 out of 5 by 3.9k employees.
Store Manager
(722 salaries)
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₹2.5 L/yr - ₹10 L/yr
Assistant Store Manager
(368 salaries)
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₹1.6 L/yr - ₹6.5 L/yr
Department Manager
(334 salaries)
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₹2.5 L/yr - ₹5.5 L/yr
Sales Executive
(290 salaries)
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₹1 L/yr - ₹7.5 L/yr
Area Business Manager
(233 salaries)
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₹7.3 L/yr - ₹24 L/yr
Retail Store Manager
(179 salaries)
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₹2.5 L/yr - ₹10.2 L/yr
Fashion Assistant
(144 salaries)
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₹1 L/yr - ₹3 L/yr
Deputy Manager
(131 salaries)
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₹6.2 L/yr - ₹18.3 L/yr
Customer Care Associate
(103 salaries)
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₹1.3 L/yr - ₹3.6 L/yr
Area Sales Manager
(100 salaries)
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₹5.9 L/yr - ₹21.1 L/yr
Aditya Birla Fashion and Retail Interview Questions
A Store Manager was asked 3mo agoQ. How would you create a business plan to increase this year's growth co...read more
A Department Manager was asked 12mo agoQ. Mention five things you noticed in the Pantaloons store.
A Senior Associate was asked 4mo agoQ. What are the Key Performance Indicators (KPIs) of retail?
A Sales Executive was asked Q. How do you sell our product with a low margin through a distributor?
A Health Care Executive was asked Q. Healthy food benifits to explain the customers and candidate
Aditya Birla Fashion and Retail Jobs
Popular Designations Aditya Birla Fashion and Retail Hires for
Popular Skills Aditya Birla Fashion and Retail Hires for
Current Openings
Aditya Birla Fashion and Retail News
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Arpit Jain Joins Hero Cycles as Head of Human Resources and Administration
- Arpit Jain appointed as Head of Human Resources and Administration at Hero Cycles Ltd, enhancing the senior leadership team.
- Jain announced his new role on LinkedIn, expressing enthusiasm about his journey with Hero Cycles Ltd.
- Previously, Jain was the Head of HR at Aditya Birla Fashion and Retail, with experience in companies like TASVA, Mahindra Group, Bharti Airtel, and AkzoNobel.
- Jain holds an MBA in Human Resources and a Bachelor's degree in Electronics and Communication.
- His extensive background in HR management across various industries is anticipated to contribute significantly to Hero Cycles' HR and administrative strategies.
- Rishi Luharuka Appointed Group CFO at Force Motors.
All Things Talent | 17 Jun, 2025
Arpit Jain joins Hero Cycles as head-HR & admin
- Hero Cycles appoints Arpit Jain as head of HR & administration to focus on enhancing workplace culture and aligning talent strategies with business goals.
- Jain, with over 10 years of HR experience, aims to build a performance-driven culture and implement agile HR practices.
- He previously worked at Aditya Birla Fashion and Retail, focusing on people-first strategies for high-end brands.
- Jain holds an MBA in HR from SCMHRD and has a track record of managing complex HR challenges.
- His expertise includes succession planning, digital transformation of HR operations, and cultural renewal.
HRKatha | 17 Jun, 2025
Movers & Shakers: Stocks that will see action this week
- Aditya Birla Fashion and Retail stock lost over 16% in the past three weeks but has key supports at ₹73-77, ₹68, and ₹62. It might establish an uptrend between ₹62 and ₹77 with a potential rally to retest resistance at ₹118. Buy at ₹77, accumulate at ₹68, and place stop-loss at ₹60. Exit at ₹118.
- IDFC First Bank stock confirms a bullish reversal with a rally since early April, aiming to touch ₹95 over the next few months. Traders can buy at ₹71, accumulate at ₹69, and place stop-loss at ₹62. Liquidate at ₹95.
- Zydus Wellness stock, appreciating since March, set to resume the rally with a target of ₹2,350. Go long at ₹1,940, buy more at ₹1,850, and place stop-loss at ₹1,750. Exit at ₹2,350.
HinduBusinessLine | 8 Jun, 2025
Flipkart exits Aditya Birla Fashion, Carlyle exits Indegene
- Flipkart exited its entire 6% stake in Aditya Birla Fashion & Retail, selling at ₹80.32 per share for close to ₹588 crore.
- Carlyle affiliate firm exited pharma research company Indegene after CA Dawn Investments sold its 10.2% stake for ₹1,447.2 crore.
- Buyers of Indegene's stake included East Bridge Capital, Societe Generale, and other global and local funds.
- Shares of Tata Technologies and Alkem Laboratories saw stake sell-offs, impacting their stock prices on the BSE.
HinduBusinessLine | 5 Jun, 2025
Flipkart’s arm exits Aditya Birla Fashion; sells 6% stake for ₹583 crore via block deals
- Flipkart's arm, Flipkart Investments, exits Aditya Birla Fashion & Retail (ABFRL) by selling a 6% stake for ₹583 crore in block deals.
- Shares of ABFRL dropped nearly 11% post the stake sale to trade at ₹76.94 apiece on NSE.
- The block deal involved selling up to 7.31 crore equity shares of ABFRL at a floor price of ₹79.50 per share, reflecting a 7.6% discount to the closing price on NSE.
- Goldman Sachs was the sole bookrunner for the deal involving approximately 73.17 million shares and the total deal size is estimated at ₹583 crore ($68.1 million).
HinduBusinessLine | 4 Jun, 2025
Sun Pharma, Cochin Shipyard Among Key Stock Picks For Geojit Financial's Gaurang Shah
- Gaurang Shah, head investment strategist at Geojit Financial Services Ltd., recommends Sun Pharmaceuticals Ltd. and Cochin Shipyard Ltd. as key stock picks.
- Shah suggests holding Sun Pharma despite a failed drug trial, emphasizing that one trial does not define a stock.
- He also favors Aditya Birla Fashion and Retail Ltd. amid falling prices, giving it an 'accumulate' rating.
- Shah is bullish on IT, automobile, auto-ancillary sectors, and defense stocks like Cochin Shipyard, expressing confidence in their performance.
Bloomberg Quint | 4 Jun, 2025
Sensex jumps over 250 pts; Eternal, Bharti Airtel, IndusInd, Tata Motors lead gainers, SPARC & ABFRL slump
- Sensex rose by 220.17 points or 0.27% to 80,957.68, while Nifty 50 increased by 52.85 points to 24,595.35 with midcap and smallcap indexes showing marginal gains.
- On the sectoral front, realty and consumer durables declined, while other sectors traded with modest gains. Eternal, Bharti Airtel, IndusInd, Tata Motors, and Tech Mahindra led gainers of Nifty 50.
- Among smallcaps, RITES, Swan Energy, JWL, IGIL, and GRSE surged 5-7%. Defense stocks like GRSE, MTARTECH, Cochin Shipyard, Zen Tech, and Unimech saw 2-5% increase.
- In contrast, SPARC and ABFRL slumped 10-18%, with Cholamandalam Investment also dropping by 4%. At the time of writing, nearly 1,547 stocks advanced, and 1,147 declined on the National Stock Exchange.
HinduBusinessLine | 4 Jun, 2025
Aditya Birla Fashion Block Deal: Flipkart Eyes Exit For At Least Rs 582 Crore
- Flipkart, owned by Walmart, plans to exit Aditya Birla Fashion & Retail Ltd through open market transactions for at least Rs 582 crore.
- Flipkart Investments Pvt. is set to offload its entire 6% stake, containing over 7.3 crore shares, via block deals at a floor price of Rs 79.5 per share, representing a 7.6% discount to the last closing.
- Goldman Sachs is the bookrunner for the block deal, and Singapore-based Flipkart Investments is listed as a category two foreign portfolio investor in ABFRL.
- Aditya Birla Fashion plans a capital expenditure of Rs 500 crore this year and aims to revamp its loss-making entities to turn them profitable by the next fiscal, amid consumer budget cuts.
Bloomberg Quint | 4 Jun, 2025
Block Deals Worth Rs 3,480 Crore On June 4 — Tata Tech, Indegene, Alkem, Aditya Birla Fashion In Focus
- Various block deals with companies like Indegene Ltd., Tata Tech, Alkem Labs, and Aditya Birla Fashion totaling to approximately Rs 3,480 crore are set to be executed on June 4.
- Alkem Promoter Jayanti Sinha to sell a 1.42% stake in Alkem Labs for an estimated deal size of Rs 824 crore with a 90-day lockup on the seller.
- TPG looking to sell 2.1% stake in Tata Tech for an estimated deal size of Rs 654 crore while Carlyle Group plans to exit Indegene for at least Rs 1,420 crore.
- Flipkart to exit Aditya Birla Fashion & Retail Ltd. for at least Rs 582 crore via block deals with a floor price of Rs 79.5 per share.
Bloomberg Quint | 4 Jun, 2025
Aditya Birla Fashion Q4 Review — Demerger Brings Focus, But Path To Profitability Still Evolving: Systematix
- Aditya Birla Fashion shares are now trading “ex-demerger”, with the value adjusted to reflect the portion of the business being carved out.
- Existing Aditya Birla Fashion shareholders will receive shares of the new company at a 1:1 ratio, getting one share of Aditya Birla Lifestyle Brands for every one share held in Aditya Birla Fashion.
- Systematix maintains a Hold rating on the stock with a target price of Rs 90.
Bloomberg Quint | 28 May, 2025
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Aditya Birla Fashion and Retail Subsidiaries
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3.7
• 57 reviews
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Aditya Birla Fashion and Retail FAQs
When was Aditya Birla Fashion and Retail founded?
Aditya Birla Fashion and Retail was founded in 1988. The company has been operating for 37 years primarily in the Fashion & Textile sector.
Where is the Aditya Birla Fashion and Retail headquarters located?
Aditya Birla Fashion and Retail is headquartered in Mumbai, Maharashtra and has an office in Mumbai.
How many employees does Aditya Birla Fashion and Retail have in India?
Aditya Birla Fashion and Retail currently has more than 26,000+ employees in India. Merchandising, Retail & eCommerce department appears to have the highest employee count in Aditya Birla Fashion and Retail based on the number of reviews submitted on AmbitionBox.
Does Aditya Birla Fashion and Retail have good work-life balance?
Aditya Birla Fashion and Retail has a Work-Life Balance Rating of 3.9 out of 5 based on 3,900+ employee reviews on AmbitionBox. 80% employees rated Aditya Birla Fashion and Retail 4 or above, while 20% employees rated it 3 or below on work-life balance. This indicates that the majority of employees feel a generally balanced work-life experience, with some opportunities for improvement based on the feedback. We encourage you to read Aditya Birla Fashion and Retail work-life balance reviews for more details.
Is Aditya Birla Fashion and Retail good for career growth?
Career growth at Aditya Birla Fashion and Retail is rated fairly well, with a promotions and appraisal rating of 3.5. 80% employees rated Aditya Birla Fashion and Retail 4 or above, while 20% employees rated it 3 or below on promotions / appraisal. Though the sentiment is mixed for career growth, majority employees have rated it positively. We recommend reading Aditya Birla Fashion and Retail promotions / appraisals reviews for more detailed insights.
What are the pros and cons of working in Aditya Birla Fashion and Retail?
Working at Aditya Birla Fashion and Retail comes with several advantages and disadvantages. It is highly rated for job security, skill development and company culture. However, it is poorly rated for promotions / appraisal, based on 3,900+ employee reviews on AmbitionBox.
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