Head - Sales - PVC Water Pipes & Storage Tanks (10-15 yrs)

Position Summary:

- We are looking for a high-performing and visionary Sales Head to drive business growth, strategic sales initiatives, and team development in West Bengal for our range of PVC water pipes and storage tanks.

- The role is critical to scaling up our operations, strengthening our channel network, and ensuring sustained market leadership.

- The ideal candidate will bring deep regional expertise, a well-connected distributor and dealer network, and a hands-on leadership style.

Key Responsibilities:

Strategic Sales Management:

- Develop and execute comprehensive regional sales plans aligned with company objectives, revenue targets, and market expansion goals.

- Forecast sales volumes, identify emerging market trends, and implement corrective strategies as needed to ensure consistent growth.

- Ensure pricing strategies and margin controls are adhered to in accordance with company policies.

Territory Development & Channel Expansion

- Identify and onboard new distributors, dealers, and channel partners to enhance regional market penetration.

- Maintain strong, long-term relationships with key trade partners and institutional buyers.

- Monitor and optimize channel performance through structured audits, incentive plans, and regular engagement.

Team Leadership & People Development:

- Lead, manage, and mentor a team of 15+ field sales executives across various districts of West Bengal.

- Set clear KPIs, conduct regular performance reviews, and foster a high-performance, target-driven culture.

- Organize training programs to upskill the sales team on product knowledge, market trends, negotiation, and customer service.

Market Intelligence & Competitor Analysis:

- Stay updated with evolving customer preferences, competitor activities, pricing models, and technological advancements in the PVC product space.

- Recommend product modifications, new offerings, and promotional campaigns based on regional feedback and market needs.

Operational Excellence & Reporting;

- Coordinate with internal departments like logistics, marketing, finance, and customer service to ensure smooth order processing and delivery.

- Maintain accurate records of sales performance, distributor activity, market visits, and expense reports.

- Submit detailed weekly/monthly reports to senior management, highlighting key wins, challenges, and action plans.

Brand Growth & Visibility:

- Work closely with the marketing team to execute brand-building activities, local events, dealer meets, and promotional campaigns.

- Ensure uniform brand messaging and visibility at all retail touchpoints in the region.

Candidate Profile:

Experience:

- Minimum 10 years of core sales experience in PVC pipes, storage tanks, plumbing solutions, or closely related building material products.

- Must have worked exclusively in West Bengal throughout their career and possess deep insights into the region's distribution dynamics.

Leadership:

- Demonstrated ability to manage large, decentralized sales teams and build leadership pipelines within the region.

- Strong coaching, mentoring, and conflict resolution skills.

Channel Knowledge:

- Excellent command over distributor and dealership ecosystems in both urban and rural markets of West Bengal.

- Ability to quickly mobilize and stabilize new territories.

Skills & Competencies:

- Strong business acumen and negotiation skills.

- Fluent in Bengali, with good command of English and Hindi.

- Tech-savvy with working knowledge of CRM tools, MS Excel, and reporting dashboards.

Preferred Attributes:

- Previous experience in scaling brands from mid-size to large-scale presence.

- MBA is a must

- Network with government contractors, builders, and institutional buyers is an added advantage.

- Willingness to travel extensively across the state to support field operations.

What We Offer?

- Competitive compensation and performance-linked incentives

- Remote work flexibility with travel reimbursement

- Opportunity to lead a growing brand with a strong presence and product pipeline

- A collaborative work environment focused on excellence and innovation