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Chief Marketing Officer - Infosec/SaaS/Information Technology (14-20 yrs)

14-20 years

Chief Marketing Officer - Infosec/SaaS/Information Technology (14-20 yrs)

Employee Forums

posted 3 weeks ago

Job Role Insights

Job Description

We are seeking a strategic and tech-savvy Chief Marketing Officer (CMO) to lead the global marketing function for our cybersecurity company. As a key member of the executive leadership team, the CMO will be responsible for developing and executing comprehensive marketing strategies to drive brand leadership, demand generation, and revenue acceleration in a competitive and rapidly evolving security landscape.

Key Responsibilities:

Strategic Marketing Leadership

- Define and execute a bold, differentiated marketing strategy aligned with the company's growth objectives in cybersecurity and information risk management.

- Build and scale the brand as a trusted, innovative, and industry-leading security provider.

- Partner closely with Sales, Product, and Customer Success teams to support revenue growth and market expansion.

Demand Generation & Growth Marketing:

- Drive pipeline growth through integrated campaigns across digital, content, email, SEO/SEM, and ABM (Account-Based Marketing).

- Optimize lead generation, nurturing, and conversion efforts using data-driven strategies.

- Own performance marketing metrics and continuously improve customer acquisition costs and lifetime value.

Brand & Thought Leadership:

- Lead the development of thought leadership content and partnerships with industry influencers, analysts, and security communities.

- Manage PR, media relations, and speaking opportunities to elevate brand visibility.

- Shape messaging and storytelling around the company's vision, products, and market relevance.

Product & Technical Marketing:

- Oversee the positioning and messaging of complex cybersecurity solutions to enterprise, mid-market, and government clients.

- Enable sales teams with competitive intelligence, battle cards, and product collaterals.

- Understand buyer personas like CISOs, CIOs, IT Heads, and align marketing language accordingly.

Customer & Market Intelligence:

- Lead market research and competitor analysis to inform strategy and product-market fit.

- Build feedback loops from clients and industry to refine GTM (go-to-market) execution.

Team & Budget Management

- Build, mentor, and lead a high-performing marketing team across geographies.

- Manage and optimize the global marketing budget, ensuring high ROI from campaigns and partnerships.

Qualifications & Experience:

- 15+ years in marketing roles, with at least 5 years in a senior marketing leadership position within cybersecurity, enterprise SaaS, or information security services.

- Deep understanding of the cybersecurity ecosystem, buyer behavior, and regulatory landscape.

- Strong command over digital marketing, content, and B2B lead generation in a technical industry.

- Proven success in scaling marketing functions in high-growth, fast-paced environments.

- Exceptional leadership, communication, and cross-functional collaboration skills.

- MBA or Master's in Marketing/Communications/Business preferred.

What We Offer:

- A leadership role in a rapidly growing and mission-driven cybersecurity firm.

- Opportunity to shape the brand and drive GTM strategy on a global scale.

- Competitive compensation, performance-based bonuses, and equity options.

- A collaborative and innovation-led work environment.


Functional Areas: Sales

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