Seo Specialist

Title: SEO Specialist

Exp: 3-4yrs

Location: Remote

Working Hour: 9hrs (Day shift)

Key Responsibilities:

• Develop & Execute SEO Strategies aligned with Googles latest algorithm updates and user intent.
• Conduct in-depth keyword analysis to unearth gaps and untapped opportunities and then devise and roll out on-page optimization tactics and content guidelines to bolster organic visibility.
• Implement on-page, off-page, and technical SEO best practices across websites and landing pages.
• Generate Leads Organically.
• Evaluate web analytics to offer performance feedback to the team, discern visitor patterns and trends, and inform subsequent actions.
• Optimize search features (Featured Snippets, People Also Ask, etc.) and zero-click results.
• Monitor, analyze, and report on SEO performance using Google Analytics 4, Google Search Console, and other relevant tools.
• Stay up to date with search engine trends, particularly the impact of AI on search (Search Generative Experience, Bing Copilot, etc.).
• Implement and improve internal linking strategies, site speed, mobile optimization, and Core Web Vitals.
• Coordinate with the web development team to address technical issues affecting SEO.

Required Skills & Qualifications:

• 4 years of hands-on SEO experience, preferably in a service-based or B2B company.
• Deep understanding of search engine algorithms, content ranking factors, and user behavior.
• Proven success in driving organic traffic growth and lead generation through SEO.
• Strong experience with tools like Ahrefs, SEMrush, GA4, GSC, Surfer SEO, etc.
• Awareness of AI integration in content workflows and ability to responsibly use AI tools for productivity.