Oliveboard - Head - Organic Acquisition (5-7 yrs)

About the Role:

We're looking for a strategic and execution-driven Head of Organic Acquisition to lead all non-paid growth initiatives across SEO, ASO, Content Marketing, and emerging channels like LLMO (Large Language Model Optimization). This is a high-ownership role for someone passionate about building sustainable growth engines from the ground up.

Key Responsibilities:

- Will be responsible for the complete Organic User growth Initiatives at Oliveboard

- Own and drive the complete SEO strategy (technical, on-page, off-page).

- Lead App Store Optimization (ASO) to improve app discoverability and installs.

- Build and scale an impactful content marketing engine.

- Explore and implement LLMO strategies to capture AI-driven search traffic.

- Analyze performance metrics (GA4, GSC, Ahrefs, etc.) and drive continuous improvement.

- Collaborate with product, tech, and content teams to align organic user growth with business goals.

Skills/Experience:

- At least 5+ years in digital marketing with deep SEO expertise.

- Proven track record of driving organic growth at scale (1M+ monthly organic traffic)

- Strong understanding of search trends, content strategy, and SEO tools.

- Experience in ASO and app growth is a big plus.

- Bonus: Familiarity with AI search, LLM optimization, and edtech