Public Relations Executive

Parag Milk Foods Ltd. stands tall as a leading entity in the FMCG sector since 1992. The Company has become synonymous with quality and reliability. We offer internationally acknowledged products across 31 countries under renowned brand names such as Gowardhan, Go, Pride of Cows and Avvatar. We take pride in offering a wide array of dairy products that cater to the varied tastes and preferences of consumers, ensuring satisfaction at every sip and bite.

Roles & Responsibilities:-

• Develop and implement PR strategies and campaigns aligned with business goals
  
• Write and distribute press releases, media pitches, speeches, and PR articles
  
• Maintain and grow relationships with journalists, media outlets, and influencers
  
• Monitor media coverage and industry trends, providing regular reports and insights
  
• Coordinate interviews, press conferences, and other media events
  
• Manage crisis communication plans and respond to reputational issues swiftly
  
• Collaborate with internal teams (marketing, content, digital) for brand consistency
  
• Organize and manage promotional events, exhibitions, and product launches
  
• Maintain and update the company's media kit and press materials.
  
• Track PR campaign effectiveness through metrics and adjust strategies accordingly.

Regards,

HR Team.