Digital Marketer/ SEO Specialist

Role: Digital Marketer/ SEO Specialist
Experience: 6 months -1 years
Industry: IT/Software Services
Employment Type: Permanent
Location: Viman Nagar, Pune

Note: The resource needs to have the Digital Marketing Course from any reputed institution will be eligible for this position.

Job Description
This role is complete hands-on requiring someone with an ability to work autonomously or with little supervision. Some of the job duties involves:

• Plan, Measure, Execute and Optimize marketing campaigns across all major social media platforms such as Facebook, Twitter, Instagram, LinkedIn and Google+
• Track website analyze visitor flow and generate weekly/monthly reports
• Automate the process where possible to reduce ongoing manual effort
• knowledge of Google Webmaster Tools, Google Analytics and SEO optimized Content
• Fix errors in online content, work to improve SEO and organic search results using Google Search console and Google Analytics
• Measure, Report and Analyze relevant marketing metrics and make recommendation based on the accumulated data
• Conduct on-site and off-site SEO competitor Analysis
• Need to have attention to details and positive can-do attitude with a desire to extend beyond existing skills and come up with cost effective solutions
• Strong written skills, web skills and proven experience in implementing and managing online strategies ? in particular, social media, web content, news items, case studies, testimonials, blogs, feature stories, profiles etc.
• Perform strategic Link building, Forum Participation and perform directory submissions
• Generate keywords & perform keyword search for paid and organic campaigns
• Edit and post videos podcasts and audio content on online sites
• Create online banner adverts and perform PPC AD management
• Prepare online newsletters, infographics and promotional emails and organize their distribution through various channels

Skills

• Bachelors qualification in digital marketing or related discipline
• Demonstrated excellent written and verbal communication skills
• Proven interest in digital marketing and creative thinker
• Ability to handle time-sensitive projects and working to deadlines