Lead - Digital Marketing (10-15 yrs)

- Plan, strategize and execute all digital marketing, including social media, influencers marketing, SEO/SEM, email, and display advertising campaigns.

- Drive revenue through digital product monetization, sponsorship packages, and strategic partnerships while optimizing ROI across initiatives.

- Create network of digital and tech agencies for specific projects. Manage these relationships effectively to ensure high-quality deliverables and cost-efficiency.

- Lead and mentor the digital marketing team while fostering innovation, staying updated with industry trends, and managing external partnerships.

- Design and implement innovative digital products and solutions that can be monetized through client partnerships

- Work closely with the sales team to address digital queries, provide strategic digital solutions to clients, and participate in client meetings to offer digital expertise to drive revenue growth.

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Brainstorm new and creative growth strategies

- Collaborate with internal cross functional teams on multiple campaigns

- Collaborate with agencies and other vendor partners

- Evaluate emerging technologies.

- Provide thought leadership and perspective for adoption where appropriate.

- Salary [10-15 lacs]