Netweb Technologies - Marketing Manager - Technology & Product Campaigns (10-12 yrs)

Marketing Manager

Job Description:

We are looking for a results-driven and creative Marketing Manager to lead and execute product marketing, digital campaigns, content strategy, and brand messaging across our assets (e.g. Tyrone Systems, Netweb, Skylus).

This role is hands-on and strategic, suited for someone who thrives in both ideation and execution.

You will work closely with internal teams and external agencies to build pipeline, drive brand visibility, launch new products, and execute high-impact campaigns.

Team Interaction: Content, SEO, Designers, Website, PR, Agencies.

Experience Level: 10+ years.

Reporting To: Marketing Head.

Key Responsibilities:

Campaign Planning & Execution:

- Develop and execute integrated marketing campaigns for key solutions like Skylus, HPC, AI Infrastructure.

- Prepare and manage a content and collateral calendar (presentations, videos, case studies, sales kits).

- Run paid campaigns effectively on platforms such as LinkedIn, Google, Facebook, and YouTube.

- Track campaign KPIs and optimize for better lead generation and engagement.

Product & Content Marketing:

- Translate complex product offerings into impactful messaging for various formats.

- Ideate content for presentations, landing pages, pitch decks, and sales enablement tools.

- Collaborate with designers and writers to ensure consistency and clarity in messaging.

- Benchmark against competitors and continuously improve positioning.

Digital & Social Strategy:

- Oversee cross-platform marketing execution (LinkedIn, Facebook, Instagram, YouTube).

- Provide creative direction on post structure, tone, call-to-action, and visuals.

- Coordinate with Dot Converse for campaign delivery, ads, and social strategy.

Event & Launch Management:

- Plan and execute physical and digital events including webinars, expos, customer roundtables, and conferences.

- Lead product launch marketing efforts end-to-end: from concept to campaign execution.

- Work with sales and product teams to align launch messaging and outreach materials.

Agency & Vendor Coordination:

- Manage PR and digital marketing agencies to ensure timely and high-quality deliverables.

- Coordinate ad campaigns, emailers, media releases, and influencer initiatives.

Database and Marketing tools:

- Must see that the effective marketing database is maintained.

- Must have knowledge of various Marketing tools required.

Requirements:

Ideal Candidate Profile:

- More then 10 years of experience in B2B/Tech marketing (infrastructure, cloud, AI, or SaaS preferred.

- Demonstrated ability to bring new marketing ideas and messaging framework.

- Experience in paid campaign management, content strategy, and product storytelling.

- Proficient in creating and managing marketing assets and execution calendar.

- Strong vendor/agency management and interpersonal communication skills.

Educational Qualification

- Bachelors degree in Marketing, Communications, Business, or a related field is required.

- MBA in Marketing or a related discipline is preferred.

Bonus if You Have:

- Worked on HCI or AI/ML/HCI infrastructure marketing.

- Hands-on experience with marketing tools (HubSpot, Google Ads, LinkedIn Campaign Manager).

- Background in event marketing for both digital and physical formats.

- Presentation or script development experience for product videos or demos.

Benefits:

What You'll Get

- Fast-paced innovation environment across AI, HPC, and cloud sectors.

- A chance to define a new category of India-made infrastructure platforms.