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68 TimesPro Jobs

Sr. Copy writer

2-6 years

₹ 6.5L/yr - 12L/yr (AmbitionBox estimate)

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This is an estimate of the average salary range for this position. It has not been reviewed by the company, and the actual salary may differ.

Mumbai

1 vacancy

Sr. Copy writer

TimesPro

posted 6 days ago

Job Description

About Us
TimesPro is a leading EdTech platform dedicated to providing industry-relevant, accessible, and high-quality learning experiences. We specialize in empowering learners to achieve their personal and professional goals by offering innovative digital learning solutions. As we continue to expand our marketing efforts and strengthen our brand presence, we are looking for a talented and experienced Senior Copywriter to create compelling content that resonates with our target audience and drives engagement across multiple channels.
Role Overview
As a Senior Copywriter , you will be the creative force behind TimesPros social media presence, specializing in crafting compelling content for static posts, reels, and video content. You will work closely with our social media and design teams to develop engaging hooks, frames, and complete video constructs that resonate with our target audience. Your expertise in short-form content creation and understanding of social media trends will be crucial in driving engagement and building our brand presence across digital platforms.
Key Responsibilities
Social Media Content Creation : Write engaging copy for Instagram, LinkedIn, Twitter, and Facebook posts, including captions, hashtags, and call-to-actions that drive audience engagement and brand awareness.
Reels & Video Content : Develop compelling hooks, storylines, and scripts for reels and video content, conceptualizing the overall construct from opening frames to final call-to-action.
Static Content Writing : Create impactful copy for social media graphics, carousels, infographics, and promotional posts that communicate key messages effectively within limited space.
Contest & Campaign Development : Design and execute creative contests, challenges, and interactive campaigns that engage our target audience and boost social media presence.
Internal Communications : Write clear and engaging internal communications including company updates, announcements, team communications, and employee-focused content.
Content Planning : Collaborate with the social media team to plan content calendars, ensuring consistent brand voice and messaging across all platforms.
Trend Analysis : Stay updated with social media trends, viral content formats, and platform-specific features to create relevant and timely content.
Performance Optimization : Monitor content performance and engagement metrics to refine writing strategies and improve audience connection.
Brand Consistency : Maintain TimesPros brand voice while adapting tone and style for different social media platforms and target audiences.
Job Requirement

Qualifications
Bachelors degree in English, Journalism, Communications, Marketing, or related field.
3-5 years of proven experience in social media copywriting with a strong portfolio showcasing engaging social media content, reels, and video scripts.
Reels Writing Experience : Prior experience in writing for Instagram Reels, YouTube Shorts, or similar short-form video content is highly preferred.
Excellent command of English language with exceptional grammar skills and strong creative writing and storytelling abilities.
Ability to write engaging content in both English and Hinglish, understanding the nuances of each style for different audience segments.
Deep understanding of social media platforms, their audiences, and content formats that perform well on each platform.
Ability to create compelling hooks and engaging content that captures attention within the first few seconds.
Experience in writing internal communications and employee engagement content.
Strong ability to work under tight deadlines and manage multiple social media campaigns simultaneously.
Creative mindset with ability to conceptualize complete video constructs and storylines.
Preferred Skills
Experience creating content for young adults audience (18-24 years), understanding their language, interests, and social media behavior.
Understanding of current social media trends, viral content formats, and platform algorithms.
Experience in writing contest mechanics and campaign rules.
Basic understanding of video production process and collaboration with video editors.
Knowledge of different content formats like carousels, infographics, and story content.
Experience with employee engagement and internal communication strategies.
Acting ability for reels - Comfortable appearing on camera and acting in social media content would be a significant advantage.

Employment Type: Full Time, Permanent

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What people at TimesPro are saying

3.0
Rating based on 1 Senior Copywriter review

Likes

Work life balance

  • Work-life balance - Excellent
Dislikes

No job security No growth

  • Skill development - Poor
  • +4 more
Read 1 Senior Copywriter review

Senior Copywriter salary at TimesPro

reported by 11 employees with 2-10 years exp.
₹6.5 L/yr - ₹12 L/yr
19% more than the average Senior Copywriter Salary in India
View more details

What TimesPro employees are saying about work life

based on 242 employees
54%
58%
71%
98%
Flexible timing
Monday to Friday
No travel
Day Shift
View more insights

TimesPro Benefits

Team Outings
Job Training
Work From Home
Education Assistance
Health Insurance
Cafeteria +6 more
View more benefits

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TimesPro Mumbai Office Location

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Mumbai Office
Headquarter
Opus Park, 5th and 6th floor, Opp. SEEPZ Main Gate, Plot No. F-21, MIDC Central Rd, SEEPZ, Andheri East, Mumbai - 400093, India. Mumbai
400093

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