SEO Manager/Deputy Manager

Role & responsibilities

On-Page SEO

• Optimize content structure, internal linking, metadata, schema, and keyword targeting
  
• Conduct content audits and recommend improvements for search visibility
  
• Collaborate with content writers to drive SEO-first content creation
  

Off-Page SEO

• Build and manage a strong backlink profile through ethical link-building strategies
  
• Identify PR, guest blogs and partnership opportunities to improve domain authority
  
• Monitor competitor backlink strategies and recommend improvements
  

Technical SEO

• Conduct regular technical audits using tools like Screaming Frog, SEMrush, Ahrefs.
  
• Resolve issues related to crawlability, indexation, page speed, and mobile responsiveness.
  
• Work with developers to implement structured data, canonical tags, and site architecture improvements.
  

 Analytics & Reporting

• Track performance using GA4, GSC, SEMrush, and other analytics tools
  
• Define and monitor KPIs for organic growth and technical health
  
• Prepare regular SEO performance reports for leadership
  

 Cross-functional Collaboration

• Work closely with content, design, dev, and product marketing teams
  
• Guide the website migration process, if any, (e.g., from Drupal to Webflow) with minimal SEO impact
  
• Collaborate with HubSpot and Salesforce users for marketing automation alignment
  

Requirements

• 8+ years of hands-on experience in On-page, Off-page, and Technical SEO
  
• Proven success in B2B tech/SaaS, preferably cloud or IT services
  
• Strong knowledge of Google algorithms, Core Web Vitals, and schema implementation
  
• Proficiency in tools like GA4, GSC, SEMrush, Ahrefs, Screaming Frog, and HubSpot
  
• Experience working with CMSs like Drupal, Hubspot and/or Webflow
  
• Strong analytical, communication, and project management skills
  
• Self-starter with the ability to work in a fast-paced, results-driven environment
  

Nice-to-Haves:

• Experience with international SEO (India, US markets)
  
• Understanding of FinOps or cloud ecosystem (AWS, Azure, GCP)
  
• Familiarity with Salesforce and SEO automation tools