ZYMR - Lead - Marketing Operations (5-7 yrs)

Lead Marketing Operations

We seek Lead Marketing Operations to drive outbound campaigns, manage marketing automation tools, and enhance our online reputation.

The ideal candidate will have hands-on experience with Zoho, HubSpot, data extraction tools, social media campaigns, email & LinkedIn outreach, and performance tracking.

This role requires a results-driven individual who can efficiently execute targeted outreach strategies, optimize lead-generation efforts, and ensure data-driven decision-making.

Experience Required: 5-7 Years.

Job Location: Pune.

Responsibilities:

Outbound Campaign & Lead Generation

- Plan, execute, and optimize email and LinkedIn outreach campaigns to generate high-quality leads.

- Use marketing automation tools (Zoho, HubSpot) to track campaign performance and improve conversion rates.

- Work closely with sales teams to align outreach efforts with monthly and quarterly targets.

Marketing Operations & Automations

- Manage and optimize Zoho, HubSpot, and other CRM tools for campaign automation and analytics.

- Extract and analyse campaign data to refine outreach strategies and ensure lead pipeline effectiveness.

- Ensure seamless integration of marketing tools to improve workflow efficiency.

Performance Tracking & Reporting

- Track key performance metrics for outbound campaigns and provide data-driven insights.

- Generate reports on email open rates, LinkedIn engagement, conversion rates, and overall campaign performance.

- Use analytics tools to measure ROI and optimize future marketing efforts.

Must-have Skills:

- Experience: 5-7 years in marketing operations, outbound campaigns, and data-driven marketing.

- Hands-on experience with Zoho, HubSpot, and data extraction tools.

- Expertise in email marketing, LinkedIn outreach, and outbound lead generation.

- Strong knowledge of social media campaign execution and online reputation management.

- Ability to analyse data, track key marketing metrics, and optimize outreach strategies.

- Excellent communication and project management skills.

Preferred: Experience in B2B lead generation and marketing automation.

Why join us:

- Work in a fast-paced marketing operations role that directly impacts business growth.

- Opportunity to work with cutting-edge tools like Zoho, HubSpot, and data analytics platforms.

- Be part of a target-driven team that values innovation and measurable success.

- Competitive salary and growth opportunities in a dynamic work environment.

If you are passionate about marketing operations, data-driven campaigns, and outreach automation, wed love to hear from you!