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10 Actuant Jobs
Regional Commercial Marketing Manager
10-12 years
Bangalore / Bengaluru
1 vacancy
Regional Commercial Marketing Manager
Actuant
posted 3+ weeks ago
Job Role Insights
Flexible timing
Key skills for the job
Job Description
- This is an individual contributor role, and this role will be based in Bangalore, reporting to APAC Marketing Director (in Singapore)
- What you will do Market Strategy Focus Work closely with APAC marketing director commercial directors across SEAPAC to develop and implement the regional product market strategy, incl
- Go to Market plans, deployment and tracking
- Understand local market dynamics, analyze distributor profile, strengths, sales strategy and historical sales trends to build targeted sales promotions plans vs
- one size fits all approach
- Bottom-up planning with distributors commercial directors to create and deploy sales promotions and corrective sales measures
- Ensure corrective action if sales performance and/or NPD plans are behind target
- Analyze market situation and take actions (marketing mix) to gain market share and improve market positioning
- Conduct market analyses and competitive benchmarks (egnew product launches, marketing events strategy) and fine tune strategy tactics
- Collaborate with SEAPAC commercial directors, APAC Marketing director Global Marcom team to shape up annual marketing plan, budget align on Marcom support to support product launch, GTM sales growth plans
- Sales/Commercial Support Focus Ensure close coordination with Commercial directors and National accounts directors to build a commercial training calendar to support new product trainings for distributor teams
- Collaborate with Global local Marcom and global product teams to provide relevant training material, sales playbooks, catalogues, brochures etc
- to commercial teams to ensure success of promotions New product launches across the region Work closely with commercial directors to ensure track regional demo stock availability for training
- Support regional commercial marketing events planning execution with commercial teams with Marcom support (eg
- events, trade shows) NPD Commercial Focus Work with commercial directors global product teams to professionalize the new product introduction process on all defined process steps, including market input and regional introduction plan
- Understand the regional new product sales forecast targets manage product launch in the region (create launch plan, run launch and evaluate) Work with pricing teams in the region, commercial directors global product teams in initial product pricing, future price adjustments and repositioning; support for the country (cluster)
- What makes you an ideal candidate At least 10-12 years of experience in sales or strategic marketing, with a strong background in managing business growth in B2B
- APAC regional work experience preferred
- Hands-on experience in leading marketing plan development with distributors preferred
- Proven track record in managing multiple channel partners/distributors to drive business growth
- Proven track record of launching executing GTM plans for new products and managing existing product portfolio
- Sales enablement experience distributor management experience in ensuring training, alignment execution of the growth plan
- Thorough understanding of product marketing framework hands-on experience in developing product marketing plans
- Experience working with Marcom, Digital marketing teams managing B2B events strategy
- Proficiency in problem-solving and analytical thinking for strategy development
- Strong written and verbal communication skills
- Excellent negotiation skills, particularly in high-stakes decision-making environments
- Exceptional data analytics presentation capabilities
- Experience of working in a highly challenging complex work environment across SEAPAC/APAC markets
- Persuasive communication and active listening skills
- Skilled in building and maintaining strong, long-term relationships and networks
- Willing to travel within the region whenever required
Employment Type: Full Time, Permanent
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What people at Actuant are saying
What Actuant employees are saying about work life
based on 16 employees
Flexible timing
Monday to Friday
No travel
Day Shift
Actuant Benefits
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