Content Writer

Role & responsibilities

• Research and write clear, compelling, and SEO-optimized content, including blog posts, articles, social media posts, and product descriptions.
• Collaborate with the content team to brainstorm ideas and develop content strategies that resonate with target audiences.
• Edit and proofread content to ensure accuracy, clarity, and adherence to brand guidelines. Conduct keyword research and apply SEO best practices to enhance content visibility and drive organic traffic.
• Assist in managing content calendars and ensure timely delivery of projects.
• Update and refresh existing content to align with current trends and SEO standards.
• Work with designers and marketing teams to align content with visuals and campaigns.
• Monitor content performance using tools like Google Analytics and suggest improvements based on data insights.