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McAfee - Senior Business Data Analyst (6-8 yrs)
McAfee
posted 3+ weeks ago
Flexible timing
Key skills for the job
Role Overview:
McAfee is seeking an experienced Senior Business Data Analyst to join our platform team to support Adobe Analytics. This is a global and cross-functional role that will be responsible for analyzing our Consumer Growth Marketing acquisition and Retention Business, including but not limited to leading root cause analysis, automation of reporting & insights, and more. You will be providing cross department marketing insights to influence business, platform, and product strategy teams. You will build and execute internal measurement and reporting processes and be responsible for implementing business results dashboards.
This is a Hybrid position based in Bangalore.
You must be within a commutable distance from the location. You will be required to be onsite on an as-needed basis; when not working onsite, you will work remotely from your home location.
About role:
- Synthesize data from multiple sources, developing assumptions where needed, to communicate insight and opportunity internally & externally.
- Build analysis, data visualizations, and reporting that provide key insights required for decision-making in the organization.
- Experienced to be able use Adobe analytics and Adobe click-stream data, automating funnel reporting, including but not limited to generating insights, automated anomaly detection, on-demand ad-hoc analysis, interpreting and using data science models, interpreting analytical results, concluding findings, and capable of storytelling your findings.
- Create informative, actionable, and repeatable reporting that highlights relevant business trends and opportunities for improvement.
- Develop processes and protocols for data monitoring, hygiene (e.g. validation), and other strategies that help uncover gaps and opportunities to optimize the business.
- Willingness to learn new skills and conduct cross-training sessions with the team about new tools and techniques for mining customer insights.
About You:
- We are looking for 6 to 8 years of experience and equally fluent in Adobe Analytics with 3 to 4 years of experience with traditional business analysis methodologies.
- You have 3 years hands-on experience working with Adobe clickstream data (Data Feeds or Data Warehouse exports) to conduct advanced behavioral analyses and deliver clear insights that inform marketing strategies, product optimizations, and business decisions.
- You are proficient with 2 years of experience in querying, processing, and analyzing raw clickstream data to uncover granular insights into user paths, engagement patterns, and conversion funnels. Demonstrate 3 years of advanced proficiency in SQL, Python, and visualization tools such as Power BI (preferred) and Tableau. Apply statistical methodologies to daily analytical tasks with expertise.
#LI- Hybrid
Company Overview:
McAfee is a leader in personal security for consumers. Focused on protecting people, not just devices, McAfee consumer solutions adapt to users needs in an always online world, empowering them to livesecurely through integrated, intuitive solutions that protects their families and communities with the right security at the right moment.
Company Benefits and Perks:
We work hard to embrace diversity and inclusion and encourage everyone at McAfee to bring their authentic selves to work every day. We offer a variety of social programs, flexible work hours and family-friendly benefits to all of our employees.
- Bonus Program
- Pension and Retirement Plans
- Medical, Dental and Vision Coverage
- Paid Time Off
- Paid Parental Leave
- Support for Community Involvement
- We're serious about our commitment to diversity which is why McAfee prohibits discrimination based on race, color, religion, gender, national origin, age, disability, veteran status, marital status, pregnancy, gender expression or identity, sexual orientation or any other legally protected status
Note : For your candidature to be considered on this job, you need to apply necessarily on the company's redirected page of this job. Please make sure you apply on the redirected page as well
Functional Areas: Other
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