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Hindustan Unilever Sales & Marketing Interview Questions and Answers

Updated 30 Mar 2023

Hindustan Unilever Sales & Marketing Interview Experiences

6 interviews found

I applied via Campus Placement

Round 1 - Group Discussion 

GD: Should CSR be the mandate of corporations?

Round 2 - Other 

(2 Questions)

  • Q1. If you were Amazon, what business opportunity would you leverage in India?
  • Ans. 

    Amazon can leverage the growing e-commerce market in India by focusing on local products and enhancing delivery logistics.

    • Local Artisans and Handicrafts: Partner with local artisans to sell handmade products, similar to Amazon's 'Handmade' section in other countries.

    • Regional Language Support: Expand the platform to include regional languages, making it more accessible to diverse populations across India.

    • Hyperlocal Deli...

  • Answered by AI
  • Q2. If you were PM of the country, what policy would you implement? What have you done during your college life?
Round 3 - HR 

(1 Question)

  • Q1. CV and HR based – specific to my background.

Interview Preparation Tips

Interview preparation tips for other job seekers - 1.Tell your unique story without any apologies.

2. Internet – mainly information about the company.

I applied via Campus Placement

Round 1 - Group Discussion 

Has the Modi government created the impact that it promised to?

Round 2 - One-on-one 

(8 Questions)

  • Q1. Tell me about yourself.
  • Ans. 

    I am a passionate sales and marketing professional with a proven track record in driving revenue and building strong client relationships.

    • Experience: Over 5 years in sales and marketing, successfully increasing sales by 30% in my previous role at XYZ Corp.

    • Client Relationship Management: Developed long-term relationships with key clients, resulting in a 50% increase in repeat business.

    • Digital Marketing Expertise: Profic...

  • Answered by AI
  • Q2. Share about your work experience.
  • Ans. 

    I have extensive experience in sales and marketing, focusing on strategy development, client relations, and campaign execution.

    • Strategic Planning: Developed a comprehensive marketing strategy that increased brand awareness by 30% within six months.

    • Client Relationship Management: Successfully managed key accounts, resulting in a 25% increase in repeat business through personalized service.

    • Digital Marketing Campaigns: La...

  • Answered by AI
  • Q3. Why do you want to join sales and marketing when you are in the consulting club of IIML? Is it because you didn't get into any day zero companies?
  • Ans. 

    I am drawn to sales and marketing for its dynamic nature and the opportunity to leverage my consulting skills to drive business growth.

    • Passion for Customer Engagement: I enjoy interacting with clients and understanding their needs, which is crucial in sales and marketing.

    • Strategic Thinking: My experience in the consulting club has honed my ability to analyze market trends and develop strategies, applicable in marketing...

  • Answered by AI
  • Q4. Tell me your favorite brand.
  • Q5. Why is it your favorite?
  • Ans. 

    Sales & Marketing is my favorite due to its dynamic nature, creativity, and the opportunity to connect with diverse audiences.

    • Dynamic Environment: Sales & Marketing constantly evolves with market trends, requiring adaptability and quick thinking.

    • Creativity: Crafting compelling campaigns allows for creative expression, such as designing engaging advertisements or social media content.

    • Customer Connection: Buildin...

  • Answered by AI
  • Q6. Which is your favorite ad of Bru?
  • Q7. Why were you interested in social sector?
  • Ans. 

    I am drawn to the social sector because it allows me to make a meaningful impact and contribute to positive change in communities.

    • Passion for Social Change: I believe in the power of collective action to address societal issues, such as poverty and education.

    • Community Engagement: Working in the social sector enables me to connect with diverse communities and understand their unique challenges.

    • Skill Utilization: My skil...

  • Answered by AI
  • Q8. Do you have any questions for me?
Round 3 - Case Study 

Tell me about yourself.

Why you chose HUL? Why Sales & Marketing?

What would you prefer if two options are given- to increase the quantity by 100 MG and price dove at 70 or reduce the quantity and price it lower than now, somewhere around 40?

If I give you 10 crores, how do you plan on spending it. You can do anything with it. Give me the action steps. You could even travel round the world.

Interview Preparation Tips

Interview preparation tips for other job seekers - • Interactions with seniors
• Mock GDs/PIs

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Round 1 - One-on-one 

(1 Question)

  • Q1. Parsonal details and work experience

Interview Preparation Tips

Interview preparation tips for other job seekers - Always be honest and always keep working hard

I applied via Naukri.com and was interviewed in May 2021. There were 3 interview rounds.

Interview Questionnaire 

2 Questions

  • Q1. What is the tuf thing in market
  • Ans. 

    The tough thing in the market refers to a product or service that is highly competitive and challenging to sell.

    • The tough thing in the market can be a product with a lot of competitors and limited differentiation.

    • It can also refer to a market with high barriers to entry and intense competition.

    • Examples include smartphones, where numerous brands compete for market share, or the airline industry with its fierce competiti...

  • Answered by AI
  • Q2. Trust

Interview Preparation Tips

Interview preparation tips for other job seekers - what is in your special thing should we join you

I applied via Walk-in and was interviewed before Mar 2020. There were 3 interview rounds.

Interview Questionnaire 

1 Question

  • Q1. I have no question

Interview Preparation Tips

Interview preparation tips for other job seekers - this interview was sales related and my skill knowledge it lasted for about 40minutes.

Sales & Marketing Interview Questions & Answers

user image Divyanshu Choudhary

posted on 18 Dec 2015

I applied via Walk-in

Interview Questionnaire 

5 Questions

  • Q1. TELL ME ABOUT YOURSELF
  • Q2. WHY SALES AND MARKETING
  • Ans. 

    Sales and marketing are essential for business growth and success.

    • Sales and marketing help to increase brand awareness and attract new customers.

    • They also help to retain existing customers and build long-term relationships.

    • Effective sales and marketing strategies can lead to increased revenue and profitability.

    • Sales and marketing teams work together to identify customer needs and provide solutions.

    • They also analyze mar...

  • Answered by AI
  • Q3. DEVELOP A GTM STRATEGY FOR BQC IN INDIA
  • Ans. 

    Develop a GTM strategy for BQC in India.

    • Conduct market research to identify target audience and competition

    • Create a strong brand image and messaging

    • Establish partnerships with local distributors and retailers

    • Leverage digital marketing channels to reach a wider audience

    • Offer competitive pricing and promotions

    • Provide excellent customer service to build brand loyalty

  • Answered by AI
  • Q4. DEVELOP A STRATEGY TO INCREASE WOMEN VIEWERSHIP OF CRICKET
  • Ans. 

    Develop a strategy to increase women viewership of cricket.

    • Partner with women's organizations to promote cricket as a sport for women

    • Create targeted advertising campaigns that appeal to women

    • Offer promotions and discounts for women's cricket events

    • Provide female commentators and analysts for cricket broadcasts

    • Host women's cricket clinics and tournaments to encourage participation

    • Collaborate with female influencers to p...

  • Answered by AI
  • Q5. WHAT ARE YOUR BEST AND WORST ADS?
  • Ans. 

    My best ad was a social media campaign that went viral and increased sales by 50%. My worst ad was a print ad that had a confusing message and no clear call-to-action.

    • Best ad: social media campaign that went viral and increased sales by 50%

    • Worst ad: print ad with confusing message and no clear call-to-action

    • Best ad had clear messaging and engaging visuals

    • Worst ad lacked a clear message and did not drive sales

    • Best ad ut...

  • Answered by AI

Interview Preparation Tips

Round: Resume Shortlist
Experience: Freshers to an MBA college are the greatest assets for sales & marketing companies. So I was shortlisted based on my academic background, extra curricular activities, PORs and also since I was a fresher.
Tips: Just build up your CV in a format so that your achievements stand out and a balance appears between academics and extra curricular activities.

Round: Group Discussion
Experience: IT WAS A GOOD GD AND VARIOUS POINTS RELATED TO CULTURE, PLACEMENTS AND EDUCATION SYSTEM OF IIM CALCUTTA WERE DISCUSSED. 8 MEMBERS WERE THERE IN MY GROUP. 20 MINUTES OF HEALTHY DISCUSSION. HAD TO COME UP WITH A DECISION.
Tips: JUST KEEP YOUR CALM AND SPEAK 2-3 NEW POINTS AND MAKE SURE YOU DON'T UNNECESSARILY INTERRUPT PEOPLE.

Round: Technical Interview
Experience: It was a properly balanced interview with both technical and personal questions. As I had quizzing and cricket in my CV, I was asked to develop GTM strategies for both in different scenarios. Also ad interpretation was asked which I was able to reply without any issues. So was a good interview
Tips: Just keep your calm and understand the questions carefully and then answer to them. Prepare your technicals well for sales & marketing like STP, 4P, 5C and GTM.

General Tips: Just be cool you will get through
Skills: Technical Skills, 1)communication
College Name: IIM Calcutta
Motivation: Best marketing firm

Hindustan Unilever HR Interview Questions

155 questions and answers

Q. Who are you?
Q. Where do you envision yourself in the next five years?
Q. Where did you complete your apprenticeship?

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When HR’s Chinese English made me drop the interview!
So, I talked to the HR yesterday about the interview. I asked Please send me the location But their English… bro I was shocked! It was like talking to someone jisne english nahi kuch ar hi seekh liya ho, if the HR’s English is this I can only imagine the rest of the company I decided to drop the interview with this chinese english😶‍🌫️
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Interview questions from similar companies

I applied via Campus Placement and was interviewed before Jun 2021. There were 3 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - Group Discussion 
Pro Tip by AmbitionBox:
Don’t treat group discussions as an argument. Group discussion is about reaching a meaningful conclusion.
View all tips
Round 3 - One-on-one 

(2 Questions)

  • Q1. Keep it simple, they look for personalities that fit in the org.
  • Q2. Many situational questions to see what your approach would be.

Interview Preparation Tips

Interview preparation tips for other job seekers - Be your true self, they will look for consistency.
Are these interview questions helpful?

I applied via Walk-in and was interviewed in Oct 2020. There was 1 interview round.

Interview Questionnaire 

2 Questions

  • Q1. What do you know about the company and how it works
  • Ans. 

    The company specializes in innovative solutions for enhancing customer engagement and driving sales growth across various industries.

    • The company focuses on data-driven marketing strategies to optimize customer outreach.

    • It utilizes advanced analytics to understand consumer behavior and preferences.

    • The sales team is trained in consultative selling, ensuring they address client needs effectively.

    • The company employs a mult...

  • Answered by AI
  • Q2. One follow the asset heavy customer bussines to model where it purchase used car indivisual and deller and seles them to other delership

Interview Preparation Tips

Interview preparation tips for other job seekers - Interview main aapko do baaten hoti hai ki aapko yeh pata hona chayie ke company kese kaam krti hai or dosri yeh ke aap company ke liye kya effort ke sath result de sakte hai

I applied via Walk-in

Interview Questionnaire 

2 Questions

  • Q1. Aap market ke bare me Kya jante ho aapko marketing me Kitna experience hai
  • Q2. Aap Dukandar se kaise bat krte ho matlab calling kaise krte ho
  • Ans. 

    Dukandar se baat karte waqt, main unki zarooraton ko samajhne aur unhe value provide karne par focus karta hoon.

    • Research the shopkeeper's business before calling to tailor the conversation.

    • Start with a friendly greeting and introduce myself clearly.

    • Ask open-ended questions to understand their needs, e.g., 'What challenges are you facing in your sales?'

    • Listen actively to their responses and provide relevant solutions.

    • Fo...

  • Answered by AI

Interview Preparation Tips

Interview preparation tips for other job seekers - Marketing related question

I applied via Referral and was interviewed in Aug 2021. There were 2 interview rounds.

Round 1 - Resume Shortlist 
Pro Tip by AmbitionBox:
Keep your resume crisp and to the point. A recruiter looks at your resume for an average of 6 seconds, make sure to leave the best impression.
View all tips
Round 2 - HR 

(5 Questions)

  • Q1. What are your salary expectations?
  • Q2. Share details of your previous job.
  • Q3. What is your family background?
  • Q4. What are your strengths and weaknesses?
  • Q5. Tell me about yourself.

Interview Preparation Tips

Interview preparation tips for other job seekers - Be confident in your answers and if you don't know the Answers of any questions then politely say no

Hindustan Unilever Interview FAQs

How many rounds are there in Hindustan Unilever Sales & Marketing interview?
Hindustan Unilever interview process usually has 2-3 rounds. The most common rounds in the Hindustan Unilever interview process are One-on-one Round, Group Discussion and Case Study.
What are the top questions asked in Hindustan Unilever Sales & Marketing interview?

Some of the top questions asked at the Hindustan Unilever Sales & Marketing interview -

  1. What is the tuf thing in mar...read more
  2. DEVELOP A STRATEGY TO INCREASE WOMEN VIEWERSHIP OF CRIC...read more
  3. DEVELOP A GTM STRATEGY FOR BQC IN IN...read more

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Hindustan Unilever Sales & Marketing Salary
based on 17 salaries
₹1.6 L/yr - ₹4 L/yr
45% less than the average Sales & Marketing Salary in India
View more details

Hindustan Unilever Sales & Marketing Reviews and Ratings

based on 18 reviews

4.2/5

Rating in categories

4.5

Skill development

3.9

Work-life balance

3.9

Salary

3.9

Job security

4.3

Company culture

3.6

Promotions

4.2

Work satisfaction

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