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Accenture

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3.8

based on 63k Reviews

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11279 Accenture Jobs

GN-SONG-MT- Content Management - Manager

Accenture Solutions Pvt Ltd

 · 

3.8

 based on 63k Reviews

12-14 years

Gurgaon / Gurugram

GN-SONG-MT- Content Management - Manager

Accenture

posted 1 week ago

Job Role Insights

Flexible timing

Key skills for the job

Digital Marketing SEO CMS Twitter Content Marketing AEM

+ 13 more

Job Description







Job Title -



GN-SONG-MT- Content Management - Manager



Management Level:



7-Manager



Location:



Pune, PDC3B



Must-have skills:Content Strategy




Good to have skills:Ability to leverage design thinking, business process optimization, and stakeholder management skills.



Job


Summary:

This role involves driving strategic initiatives, managing business transformations, and leveraging industry expertise to create value-driven solutions.




Roles & Responsibilities:

Provide strategic advisory services, conduct market research, and develop data-driven recommendations to enhance business performance.



The key responsibilities will include the following:
  • Gather business requirements and translate them into content platform functional specifications and process flows, solution design for implementation of DXPs/ CMS, DAM.
  • Collaborate with clients and Accenture stakeholders to implement DXP, DAM, content platform solution and assist in change management and adoption of the new tool/process.
  • Apart from deep understanding of AEM OOTB components, able to design functional solution for custom development or 3rd party tool integrations needed as per the client needs.
  • Strategize for content format, SEO optimized content. Design and execute processes for DCO (Dynamic creative optimization), landing page optimizations to scale the traffic and leads from organic search. Use data/insights for informed content decisions, measure results, and identify opportunities for audience and traffic growth.
  • Perform content Management /AEM capability assessments and design future roadmaps for clients.
  • Work on assessing, designing content supply chain for clients including GenAI aspects.
  • Aside from client delivery, drive business development efforts and thought leadership in the content strategy, content management, content supply chain and digital marketing space.




    • Key




    Skills:

  • A strong understanding of the fundamentals of Digital Marketing and evolving CMS platform landscape
  • An understanding of the P2P customer journey and enabling the content and content systems across the journey
  • An understanding of key digital metrics like reach, impressions, engagement rate, etc.
  • A thorough understanding of the content platforms and features and integration with larger MarTech ecosystem including workflow management system and analytics
  • An ability to work closely with business teams including product owners and technology teams.
  • An understanding of on-page SEO & keyword research, web analytics and tagging
  • A keenness to adapt to learn and adapt to new technology in the digital realm.




    • In addition, to excel at the role, you will also need to have.
  • An ability to work with the leadership to support business development and thought leadership.
  • Be adept at working in a fast-paced dynamic environment both on offshore and onshore locations.
  • Strong communication and presentation skills to share the perfect pitch with key stakeholders.
  • Strong client handling skills to develop, manage and deepen relationships with key stakeholders.
  • Team building skills to collaborate, work and motivate teams with diverse skills and experience to achieve goals.
  • Possess strong leadership skills along with strong communication, problem solving, organizational and delegation skills to nurture and inspire team members.
  • Identify new opportunities, develop solutions, and own proposals end to end.
  • Contribute to offering development skills to identify areas of growth related to specific skills, platforms, assets etc. that contribute to enhancing the offering.





    • Professional & Technical




    Skills:


  • - Relevant experience in the required domain.

    - Strong analytical, problem-solving, and communication skills.

    - Ability to work in a fast-paced, dynamic environment.
  • Proficient understanding of all DXP/CMS components and features like DAM, workflows, personalization, sites, how to overlay components for customizations, integration with content development suites/ remaining Martech components/ platforms.
  • Hands on experience with enterprise DXP/CMS tools such as AEM, AEM assets, Sitecore etc. Proficient understanding and working experience of DXP/CMS functionalities such as for AEM, creating and maintaining functional specifications for new AEM templates, AEM components including authoring widgets, custom widgets, and workflow customization/creation.
  • Experience in distributing content efficiently and measuring impact across owned & earned channels (Website, email, blogs, social media pages, you tube etc.) and external channels such as LinkedIn, Quora, Twitter, Instagram, Reddit and content discovery platforms such as Taboola, Outbrain etc.
  • Proficient understanding of cross-browser, cross device compatibility needs, SEO fundamentals.
  • Working experience with JIRA, Confluence, or similar tools. Working experience with Agile methodology and Scrum practices, writing user stories
  • Monitoring trends, analyzing data, to optimize content marketing campaigns. Identifying marketing process improvement opportunities
  • Developing / supporting development of MarTech/AdTech platform technology
  • Exposure to E2E content supply chain and good to have GenAI exposure.
  • Experience in working with middle to senior management levels within existing organization / client organizations.
  • Experience in working across multiple industries.





    • Additional Information:

    - Opportunity to work on innovative projects.

    - Career growth and leadership exposure.





    About Our Company | AccentureQualification



    Experience:



    12-14Years




    Educational Qualification:



    Any Degree

    Employment Type: Full Time, Permanent

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    What people at Accenture are saying

    3.9
    Rating based on 17 Content Manager reviews

    Likes

    Everything is good in the company

    • Salary - Excellent
      • +6 more
    Dislikes

    Everything is good not any kind of problems

    Read 17 Content Manager reviews

    Content Manager salary at Accenture

    reported by 192 employees
    ₹1 L/yr - ₹6.7 L/yr
    59% less than the average Content Manager Salary in India
    View more details

    What Accenture employees are saying about work life

    based on 63k employees
    65%
    85%
    67%
    75%
    Flexible timing
    Monday to Friday
    No travel
    Day Shift
    View more insights

    Accenture Benefits

    Free Transport
    Cafeteria
    Work From Home
    Gymnasium
    Health Insurance
    Soft Skill Training +6 more
    View more benefits

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