Lead - Product Marketing (8-12 yrs)

About us:

OJ Commerce (OJC), a rapidly expanding and profitable online retailer, is headquartered in Florida, USA, with a fully functional office in Chennai, India.

We deliver exceptional value to our customers by harnessing cutting-edge technology, fostering innovation, and establishing strategic brand partnerships to enable a seamless, enjoyable shopping experience featuring high-quality products at unbeatable prices. Our advanced, data-driven system streamlines operations with minimal human intervention.

Our extensive product portfolio encompasses over a million SKUs and more than 2,500 brands across eight primary categories.

This role involves driving the marketing efforts for a product line with a compound annual growth rate (CAGR) of 70% to achieve the targeted revenue run rate of US$ 200 million in three years.

With a robust presence on major platforms such as Amazon, Walmart, Wayfair, Home Depot, and eBay, we directly serve consumers in the United States.

As we continue to forge new partner relationships, our flagship website, www.ojcommerce.com, has rapidly emerged as a top-performing e-commerce channel, catering to millions of customers annually.

Responsibilities:

The successful candidate will manage all aspects of pricing, promotions, channels, and advertising for the product line, with responsibilities including:

1. Sales Maximization for Product Categories

- Own and manage multiple categories and products to drive sales growth across all channels.

- Collaborate with the existing product marketing team to develop innovative strategies that grow sales and enhance performance across platforms.

- Identify opportunities for new product development that strengthen and complement existing category offerings.

2. Contribution Maximization

- Develop and execute creative strategies to improve category and product profitability-tailoring approaches across wholesale/retail models, brand segments, and distribution channels.

- Optimize advertising spend by aligning investment decisions with contribution goals, using data-driven insights to guide budget allocation.

3. Team Leadership & Cross-functional Collaboration

- Manage and mentor a team of 4-6 product marketing professionals, fostering growth and enhancing team capabilities.

- Work closely with cross-functional teams-including technology, process, customer service, and analytics-within Naomi Home and beyond, to identify and implement solutions that drive both top-line growth and bottom-line performance.

Skills:

- Demonstrated experience in e-commerce, including listing, digital ads, and organic search across one or more major channels.

- Proven expertise in digital marketing strategies that drive sales, such as paid advertising across various media and channels, email marketing, and affiliate marketing.

- Experience in launching new products and comprehensive knowledge of product marketing, including managing listings, pricing, promotions, and positioning.

- Exceptional qualitative and quantitative analytical skillsAbility to navigate a dynamic and complex ecosystem.

- Adept at building relationships with both internal and external stakeholders.

- Advanced proficiency in Excel and outstanding written and verbal communication skills

What we Offer:

- A fast-paced startup environment with limitless oppotunities for impact

- A supportive culture that encourages personal growth and development

- Competitive salary

- Medical benefits and accident coverage

- Flexible office working hours