Executive - Digital Marketing (1-2 yrs)

As a Digital Marketing Executive at SLBS Marklance, you will play a pivotal role in shaping and executing our online marketing strategies, collaborating with a dynamic team of professionals to drive brand awareness, engagement, and conversion. You will work in a fast-paced and innovative environment, leveraging cutting-edge tools and technologies to analyze market trends, develop targeted campaigns, and optimize our digital presence. With ample opportunities for growth and learning, you will be empowered to think creatively, experiment with new ideas, and continuously improve our digital marketing efforts. Your contributions will have a direct impact on our business, helping to expand our reach, build our community, and drive business results.

Requirements

- A bachelor's degree in Marketing, Communications, or a related field, with a strong understanding of digital marketing principles and practices.

- Proven experience in digital marketing, with a focus on campaign development, execution, and analysis, as well as proficiency in tools like Google Analytics, AdWords, and social media advertising platforms.

- Excellent communication, project management, and teamwork skills, with the ability to collaborate with cross-functional teams, including creative, sales, and product development.

- Strong analytical and problem-solving skills, with the ability to interpret data, identify trends, and optimize marketing campaigns for improved performance.

- Familiarity with content management systems, email marketing software, and marketing automation platforms, as well as experience with social media management and community engagement.

Roles and Responsibilities :

- Develop and execute comprehensive digital marketing strategies, aligning with business objectives and driving brand growth.

- Conduct market research, analyze industry trends, and identify opportunities to optimize our digital marketing efforts.

- Create and manage targeted online campaigns, including social media, email, search engine optimization, and paid advertising.

- Collaborate with the creative team to develop high-quality, engaging content, including blog posts, videos, and social media assets.

- Monitor and analyze campaign performance, using data to inform future marketing strategies and optimize ROI.

- Manage and maintain our social media presence, ensuring consistent branding, tone, and messaging across all platforms.

LEVEL OF EXPERTISE

- Search Engine Optimization (SEO) - 1 years

- PPC Marketing - 1 years

- Performance Marketing - 1 years