WebCastle - Digital Marketing Manager (4-7 yrs)

Job Overview:

- We are seeking an experienced Digital Marketing Manager to oversee and drive our digital marketing strategies.

- The ideal candidate will have a deep understanding of SEO, PPC, social media, content marketing, and performance marketing to enhance brand visibility and generate quality leads.

- This role requires strategic thinking, leadership skills, and the ability to execute result-driven campaigns.

Expereince : 4 years.

Key Responsibilities:

- Develop and implement comprehensive digital marketing strategies aligned with business objectives.

- Oversee SEO, SEM, PPC, email marketing, and social media campaigns to maximize reach and engagement.

- Manage and optimize paid campaigns across Google Ads, Meta Ads, LinkedIn, and other relevant platforms.

- Lead a team of digital marketers, content creators, and designers to execute marketing plans effectively.

- Monitor website traffic, analyze data, and report key performance metrics to stakeholders.

- Identify trends and insights to improve ROI and drive continuous campaign optimization.

- Collaborate with the design and development teams to ensure seamless user experience across all digital channels.

- Stay updated with the latest digital marketing trends, tools, and technologies.

- Develop and manage marketing budgets while ensuring cost-effective strategies.

- Handle client interactions and ensure their digital marketing needs are met effectively.