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Tata Play
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posted on 18 Jun 2021
posted on 8 Apr 2024
I applied via Approached by Company and was interviewed before Apr 2023. There was 1 interview round.
Devise a marketing plan for one of the top channels
I appeared for an interview in Jun 2025, where I was asked the following questions.
This business very challenging
Effective market management involves strategic planning, analysis, and execution to optimize performance and meet business goals.
Conduct thorough market research to understand customer needs and preferences. For example, use surveys to gather feedback.
Analyze competitors to identify strengths and weaknesses. For instance, perform a SWOT analysis to inform your strategy.
Develop a clear marketing strategy that aligns wit...
The market presents various challenges, including competition, changing consumer preferences, and economic fluctuations.
Intense competition: Companies must differentiate themselves to capture market share, e.g., Apple vs. Samsung in smartphones.
Evolving consumer preferences: Brands need to adapt to trends, like the shift towards sustainable products, e.g., eco-friendly packaging.
Economic fluctuations: Market conditions...
My working experience B2B New twon expention
I applied via Approached by Company and was interviewed in Feb 2022. There were 2 interview rounds.
I expect a competitive salary that reflects my skills and experience, ideally in the range of $60,000 to $75,000 annually.
Research industry standards: For example, according to Glassdoor, the average salary for a Marketing Executive in my area is around $70,000.
Consider my experience: With over 5 years in digital marketing, I bring valuable skills that can drive results.
Discuss benefits: I'm also interested in the over...
Maintain professionalism and loyalty towards the company by declining the offer and refraining from sharing confidential information.
Politely decline the offer and express loyalty towards the company
Refrain from sharing any confidential information about the company or its portfolio
Maintain professionalism and avoid any negative comments about the company or its products
Thank the competitor for their interest and sugge...
posted on 23 Oct 2023
In a room with shortlisted candidates
based on 1 interview experience
based on 16 reviews
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