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QLIKMATRIX SEM AND
ANALYTICS
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I applied via Naukri.com and was interviewed before May 2023. There were 2 interview rounds.
It was in person aptitude test. And on basis of that the further rounds were carried out.
Different bid strategies in SEM include manual bidding, automated bidding, target CPA, target ROAS, and enhanced CPC.
Manual bidding: Setting bids manually for each keyword or ad group.
Automated bidding: Using algorithms to automatically adjust bids based on performance goals.
Target CPA: Setting bids to achieve a specific cost per acquisition.
Target ROAS: Setting bids to achieve a specific return on ad spend.
Enhanced CP...
Google Ads offers various types of campaigns including search, display, video, shopping, and app campaigns.
Search campaigns: Text ads shown on Google search results.
Display campaigns: Image or text ads shown on websites within Google's Display Network.
Video campaigns: Ads shown on YouTube and other video platforms.
Shopping campaigns: Product ads shown on Google Shopping.
App campaigns: Promote mobile apps across Google'...
About basic aptitude
About basic aptitude
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Implement various operations on a linked list and solve related problems like reversing a linked list or detecting a cycle.
Understand the basic structure of a linked list with nodes containing data and a reference to the next node.
For insertion, update the pointers of the nodes accordingly to maintain the sequence.
For deletion, adjust the pointers to skip the node to be deleted.
To reverse a linked list, iterate through...
Calculate the number of hotel bookings from a given dataset of hotels and their booking details.
Identify the data structure: Ensure the dataset contains booking information, such as hotel ID, customer ID, and booking dates.
Count unique bookings: Use a method to count unique entries based on hotel ID and booking dates to avoid duplicates.
Example: If hotel A has 3 bookings on different dates and hotel B has 2 bookings, t...
SQL joins combine rows from two or more tables based on related columns, essential for relational database queries.
INNER JOIN: Returns records with matching values in both tables. Example: SELECT * FROM A INNER JOIN B ON A.id = B.a_id;
LEFT JOIN: Returns all records from the left table and matched records from the right table. Example: SELECT * FROM A LEFT JOIN B ON A.id = B.a_id;
RIGHT JOIN: Returns all records from the...
I applied via Company Website and was interviewed before Jun 2023. There was 1 interview round.
I appeared for an interview in Dec 2024, where I was asked the following questions.
Yes, I am available to work for 7 hours and can manage my time effectively to meet the demands of the internship.
I can adjust my schedule to accommodate the 7-hour workday.
I have experience managing my time efficiently in previous roles.
For example, during my last internship, I successfully balanced multiple projects within a limited timeframe.
I manage pressure by staying organized, prioritizing tasks, and maintaining a positive mindset to navigate challenges effectively.
Stay organized: I use tools like to-do lists and calendars to keep track of tasks and deadlines.
Prioritize tasks: I assess which tasks are most urgent and important, focusing on those first. For example, during a group project, I identified key deliverables and allocated time accordingly.
Mai...
I applied via Referral and was interviewed in Feb 2024. There were 2 interview rounds.
SEO stands for Search Engine Optimization. It is the process of optimizing a website to improve its visibility on search engines.
SEO involves optimizing website content, meta tags, and backlinks to improve search engine rankings.
Keywords play a crucial role in SEO, as they help search engines understand the content of a website.
Quality content, mobile optimization, and user experience are also important factors in SEO.
...
SEO checklist includes keyword research, on-page optimization, link building, and tracking results.
Perform keyword research to identify relevant keywords for your website
Optimize on-page elements such as title tags, meta descriptions, and headings
Build high-quality backlinks from reputable websites
Track and analyze SEO performance using tools like Google Analytics
I applied via Referral and was interviewed in Jul 2022. There were 4 interview rounds.
45 min, general aptitude questions
Group discussion and case study on demonetisation
based on 1 interview experience
Difficulty level
Duration
based on 16 reviews
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SEM Analyst
28
salaries
| ₹2 L/yr - ₹4.5 L/yr |
Associate - Team Lead
6
salaries
| ₹6 L/yr - ₹11.3 L/yr |
Analyst
5
salaries
| ₹2 L/yr - ₹5.6 L/yr |
Senior Analyst
5
salaries
| ₹4.2 L/yr - ₹5 L/yr |
Senior Sem Analyst
5
salaries
| ₹4 L/yr - ₹9.8 L/yr |
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Moris Media
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DIGIDARTS MARKETING