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Cognizant Digital Marketing Specialist salaries in India (Updated 2025)

Annual salary range
1 - 7 years exp.
₹4.3 Lakhs - ₹9.6 Lakhs
Avg. annual salary
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Monthly In-hand Salary

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Digital Marketing Specialist Salary at Cognizant ranges between ₹4.3 Lakhs to ₹9.6 Lakhs per year for employees with experience between 1 year to 7 years. Salary estimates are based on 59 latest salaries received from... Read more

6% less than the average Digital Marketing Specialist Salary in IT Services & Consulting Companies for 1 - 7 years of experience

Interested in this particular role?

What are the roles & responsibilities of a Digital Marketing Specialist at Cognizant?

Client Engagement

  • Provide tailored, client-centric solutions
  • Act as a strategic partner for advertisers
  • Communicate customer needs effectively
  • Present solutions and handle client queries

Campaign Management

  • Manage and optimize Google Ads campaigns
  • Leverage experience with App Campaigns

Read full roles & responsibilities

Last Updated: 14 Aug 2025

Companies similar to Cognizant for Digital Marketing Specialist

Company name Avg Annual Salary Open Jobs
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Accenture Digital Marketing Specialist Salary

1 - 12 years exp. (67 salaries)

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₹3.8 L/yr - ₹13.8 L/yr

arrow icon 29% more
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TCS Digital Marketing Specialist Salary

1 - 9 years exp. (29 salaries)

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₹4.4 L/yr - ₹10 L/yr

arrow icon 9% more
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Wipro Digital Marketing Specialist Salary

1 - 7 years exp. (20 salaries)

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₹4.3 L/yr - ₹8.3 L/yr

arrow icon 6% less
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Infosys Digital Marketing Specialist Salary

0 - 8 years exp. (13 salaries)

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₹5.5 L/yr - ₹10.9 L/yr

arrow icon 13% more
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HCLTech Digital Marketing Specialist Salary

0 - 5 years exp. (9 salaries)

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₹2.1 L/yr - ₹6 L/yr

arrow icon 37% less
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₹5.3 L/yr - ₹10 L/yr

arrow icon 3% more
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IBM Digital Marketing Specialist Salary

4 - 11 years exp. (4 salaries)

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₹10.3 L/yr - ₹12 L/yr

arrow icon 62% more
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Genpact Digital Marketing Specialist Salary

2 - 7 years exp. (4 salaries)

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₹3.6 L/yr - ₹5 L/yr

arrow icon 35% less

Latest annual salaries shared by Cognizant Digital Marketing Specialist

1d ago
₹6.2 Lakhs
4 years exp.
2d ago
₹7.5 Lakhs
7 years exp.
3w ago
₹7.4 Lakhs
5 years exp.
1mo ago
₹5 Lakhs
3 years exp.
2mo ago
₹8 Lakhs
7 years exp.
2mo ago
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3 years exp.
3mo ago
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6 years exp.
3mo ago
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7 years exp.
3mo ago
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5 years exp.
4mo ago
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4 years exp.

Cognizant Digital Marketing Specialist salaries by

Years of experience Avg. annual salary
1 year  (7 salaries)

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₹4.3 L/yr - ₹9.1 L/yr
2 years  (5 salaries)

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₹4.3 L/yr - ₹9.6 L/yr
3 years  (4 salaries)

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₹5 L/yr - ₹7.5 L/yr
4 years  (11 salaries)

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₹4.3 L/yr - ₹9 L/yr
5 years  (17 salaries)

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₹4.5 L/yr - ₹9.6 L/yr
View all salaries by experience

Similar Designation Salaries at Cognizant

Similar Designation Avg. annual salary
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₹2.1 L/yr - ₹7 L/yr

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₹5.3 L/yr - ₹23.0 L/yr

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₹5 L/yr - ₹8.5 L/yr

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₹22.3 L/yr - ₹33 L/yr

Marketing Head Salary
(AmbitionBox Estimate)
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₹53.9 L/yr - ₹59.5 L/yr

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₹8.2 L/yr - ₹28 L/yr

Regional Manager Salary
(AmbitionBox Estimate)
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₹28.7 L/yr - ₹36.7 L/yr

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₹5 L/yr - ₹6 L/yr

unlock-blur

₹2.5 L/yr - ₹8 L/yr

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₹12 L/yr - ₹18.8 L/yr

View more similar designations

What people are saying about Cognizant

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armycarat
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1w
works at
Cognizant
Cognizant Notice Period: Need hacks to cut it short!
Hey everyone! 👋 I joined Cognizant in July 2021 and I'm a billable resource. My notice period is showing as 90 days, BUT my offer letter doesn't mention any notice period at all 🤨 I’m planning to resign soon and want to reduce the notice period to 60 days. I’m open to buyout or leave encashment. For those who've been through this: * Who should I approach first — manager or HR? * What worked for you? * Any tricks to speed up the release? Really need some guidance from anyone who’s navigated this 🙏
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Salary related reviews for Cognizant

2.9

Rated by 3 employees for salary & benefits

Customer Success, Service & Operations Department

1.0
  •  updated on 08 Nov 2024

1.0
 for  Salary and Benefits

Likes

No comments :(

Dislikes

.... There’s no annual salary increase, and if they do provide one, it will be a minimal raise of j...

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Customer Success, Service & Operations Department

3.0
  •  updated on 09 Jun 2025

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 for  Salary and Benefits

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Work life balance is nice here. In Cognizant every religions are celebrating with no discrimination....

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In Cognizant promotions are very late. Upto the Salary they offer, is very low and appraisal are al...

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Engineering - Software & QA Department

3.0
  •  updated on 06 Jun 2025

3.0
 for  Salary and Benefits

Likes

Leaves (lots of leaves) Some good managers Good learning. You have udemy, multiple cloud partners. Y...

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Dislikes

Recently, After CEO change there are No promotion, No hikes and no good projects. They are loosing...

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Engineering - Hardware & Networks Department

3.0
  •  updated on 17 May 2025

3.0
 for  Salary and Benefits

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We can grow up with new technologies. And also we can learn more in new technologies. That's really...

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No hike and promotion if we are doing well also no appreciation. My background is Java but t...

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Data Science & Analytics Department

1.0
  •  updated on 03 May 2025

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 for  Salary and Benefits

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Salary is good when you switch job to cognizant.

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No work life balance. I got project in another technology to the one I was hired for. There is lot...

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Cognizant Digital Marketing Specialist Salary FAQs

What is the salary of Digital Marketing Specialist at Cognizant ?
The average salary of a Digital Marketing Specialist at Cognizant in India typically ranges from ₹4.3 Lakhs to ₹9.6 Lakhs per year, depending on experience (from 1 year to 7 years).

The top 10% of Digital Marketing Specialist at Cognizant earn more than ₹9.0 Lakhs per year, and the top 1% earn over ₹10.9 Lakhs per year. Digital Marketing Specialist Salaries at Cognizant can be higher or lower depending on factors such as the specific team, level of experience, and additional benefits like bonuses and stock options.

These estimates are based on salary data submitted by 50+ Cognizant employees in India.
What is the estimated take home salary of a Digital Marketing Specialist at Cognizant in India?
The estimated take-home salary of a Digital Marketing Specialist at Cognizant in India typically ranges from ₹51,811 to ₹53,032 per month. This is based on the average salary range of ₹4.3 Lakhs to ₹9.6 Lakhs per year for employees with experience ranging from 1 year to 7 years.The take-home salary is calculated after accounting for standard deductions such as taxes, provident fund (PF), and insurance. Salary estimates are based on 50+ salaries received from various employees of Cognizant. Check how we calculate in-hand salary with our in-hand salary calculator.
What are the key skills required to be a Digital Marketing Specialist at Cognizant ?
To be a Digital Marketing Specialist at Cognizant in india, the key skills required include:

  • - Advertising
  • - Digital Marketing
  • - Execution
  • - Market Research
  • - Business Development

These skills are highly valued at Cognizant and are crucial for successful performance in a Software Engineering role.
Which companies offer higher salaries than Cognizant for Digital Marketing Specialist in India?
IBM ₹10.3 Lakhs to ₹12.0 Lakhs per year
Accenture ₹3.8 Lakhs to ₹13.8 Lakhs per year
Infosys ₹5.5 Lakhs to ₹10.9 Lakhs per year
TCS ₹4.4 Lakhs to ₹10.0 Lakhs per year
Capgemini ₹5.3 Lakhs to ₹10.0 Lakhs per year

These companies are known for offering competitive compensation packages that can exceed the salary offered by Cognizant, depending on the role and experience level.
What is the salary of a Digital Marketing Specialist in companies similar to Cognizant in India?
The salary of a Digital Marketing Specialist at companies similar to Cognizant in India varies, depending on the role, experience, and company size. Here are the typical salary ranges:

Wipro ₹4.3 Lakhs to ₹8.3 Lakhs per year
Genpact ₹3.6 Lakhs to ₹5.0 Lakhs per year
HCLTech ₹2.1 Lakhs to ₹6.0 Lakhs per year

These companies, which operate in similar sectors, offer competitive salaries, although the range can vary based on the company and individual experience levels.
How the salary growth look like for a Digital Marketing Specialist at Cognizant in India?
The salary growth for a Digital Marketing Specialist at Cognizant depends on factors such as experience, performance, and promotions. On average, a Digital Marketing Specialist can expect the following growth trajectory at Cognizant:

Experience Average Salary Range
1 year ₹4.3 Lakhs to ₹9.1 Lakhs per year
2 years ₹4.3 Lakhs to ₹9.6 Lakhs per year
3 years ₹5.0 Lakhs to ₹7.5 Lakhs per year
4 years ₹4.3 Lakhs to ₹9.0 Lakhs per year
and so on.

Top skills at Cognizant for Digital Marketing Specialist

Google Ads Google Analytics Data Visualization Analytical

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Cognizant Digital Marketing Specialist salary in India ranges between ₹4.3 Lakhs to ₹9.6 Lakhs with an average annual salary of ₹unlock blur. Salary estimates are based on 59 Cognizant latest salaries received from various employees of Cognizant.