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Reversing a string involves printing characters from the end to the start, with the last index printed first.
To reverse 'hello', start from index 4 (last character 'o') and end at index 0 (first character 'h').
The reversed string of 'hello' is 'olleh'.
In Python, you can reverse a string using slicing: 'hello'[::-1] results in 'olleh'.
In Java, you can use StringBuilder: new StringBuilder('hello').reverse().toString...
This SQL query retrieves three specific columns for individuals aged between 30 and 40.
Use the SELECT statement to specify the three columns you want to retrieve.
Utilize the WHERE clause to filter records based on the age range.
Example: SELECT name, age, email FROM users WHERE age BETWEEN 30 AND 40;
Core methodologies in research management include qualitative and quantitative approaches, data analysis, and project management techniques.
Qualitative Research: In-depth interviews and focus groups to gather insights (e.g., understanding patient experiences).
Quantitative Research: Surveys and experiments to collect numerical data (e.g., clinical trials measuring drug efficacy).
Mixed Methods: Combining qualitative...
Market research is the process of gathering, analyzing, and interpreting information about a market to make informed business decisions.
Market research helps businesses understand their target audience and competitors
It involves collecting data on consumer preferences, trends, and buying habits
The purpose is to identify opportunities, minimize risks, and optimize marketing strategies
Examples include surveys, focus...
Mystery shopping is a market research technique where individuals pose as regular customers to evaluate the quality of products and services.
Mystery shoppers are hired by companies to assess customer service, product quality, and overall customer experience.
They visit stores, restaurants, or other businesses anonymously and provide detailed feedback on their interactions.
The goal of mystery shopping is to identify...
To calculate the area of a cube, you need to find the surface area of all six sides.
Find the area of one side by multiplying the length by the width
Since all sides of a cube are equal, multiply the area of one side by 6 to get the total surface area
Formula: Area = 6 * (side length)^2
Example: If the side length of a cube is 5 cm, the area would be 6 * (5)^2 = 150 cm^2
A subquery is a query nested within another SQL query, used to retrieve data based on the results of the outer query.
Subqueries can be used in SELECT, INSERT, UPDATE, or DELETE statements.
Example: SELECT * FROM employees WHERE department_id IN (SELECT id FROM departments WHERE location = 'New York');
Subqueries can return single or multiple values.
They can be correlated (dependent on the outer query) or non-correla...
Evaluate machine learning model by analyzing metrics like accuracy, precision, recall, F1 score, ROC curve, and confusion matrix.
Calculate accuracy to measure overall performance of the model.
Use precision to evaluate the proportion of true positive predictions among all positive predictions.
Consider recall to assess the proportion of true positive predictions among all actual positives.
Calculate F1 score as a bal...
Assumptions of Linear Regression
Linearity: The relationship between the independent and dependent variables is linear.
Independence: The residuals are independent of each other.
Homoscedasticity: The variance of residuals is constant across all levels of the independent variables.
Normality: The residuals are normally distributed.
No multicollinearity: The independent variables are not highly correlated with each othe...
Ipsos is a global market research and consulting firm known for providing data and insights to help clients make informed decisions.
Ipsos is one of the largest market research firms in the world.
It offers a wide range of research services including advertising research, customer satisfaction, and public opinion polling.
Ipsos conducts surveys and studies to gather data on consumer behavior, market trends, and socia...
I appeared for an interview in Jan 2025.
Market research is the process of gathering, analyzing, and interpreting information about a market to make informed business decisions.
Market research helps businesses understand their target audience and competitors
It involves collecting data on consumer preferences, trends, and buying habits
The purpose is to identify opportunities, minimize risks, and optimize marketing strategies
Examples include surveys, focus grou...
Ipsos provides market research and consulting services to help clients understand consumer behavior and trends.
Market research
Consulting services
Consumer behavior analysis
Trend analysis
Mystery shopping is a market research technique where individuals pose as regular customers to evaluate the quality of products and services.
Mystery shoppers are hired by companies to assess customer service, product quality, and overall customer experience.
They visit stores, restaurants, or other businesses anonymously and provide detailed feedback on their interactions.
The goal of mystery shopping is to identify area...
Proficient in Microsoft Office suite with experience in creating presentations, reports, and spreadsheets.
Proficient in Microsoft Word for creating documents and reports
Skilled in Microsoft Excel for data analysis and creating spreadsheets
Experienced in Microsoft PowerPoint for creating presentations
Familiar with Microsoft Outlook for email communication and scheduling
I appeared for an interview in Jan 2025, where I was asked the following questions.
I appeared for an interview in Jan 2025.
I have 5 years of experience in analyzing large datasets to extract valuable insights and make data-driven decisions.
Analyzed customer behavior data to optimize marketing strategies
Built predictive models to forecast sales trends
Utilized machine learning algorithms to improve product recommendations
Presented findings to stakeholders in a clear and actionable manner
Questions related to work experience in data science field.
Asked about previous projects worked on
Inquired about specific data analysis techniques used
Discussed challenges faced and how they were overcome
I applied via Referral and was interviewed in Oct 2024. There were 2 interview rounds.
Evaluate machine learning model by analyzing metrics like accuracy, precision, recall, F1 score, ROC curve, and confusion matrix.
Calculate accuracy to measure overall performance of the model.
Use precision to evaluate the proportion of true positive predictions among all positive predictions.
Consider recall to assess the proportion of true positive predictions among all actual positives.
Calculate F1 score as a balance ...
I applied via Campus Placement and was interviewed in Nov 2024. There were 3 interview rounds.
Normal 10 Mcq questions
Advantages and disadvantages of GenAl
A subquery is a query nested within another SQL query, used to retrieve data based on the results of the outer query.
Subqueries can be used in SELECT, INSERT, UPDATE, or DELETE statements.
Example: SELECT * FROM employees WHERE department_id IN (SELECT id FROM departments WHERE location = 'New York');
Subqueries can return single or multiple values.
They can be correlated (dependent on the outer query) or non-correlated (...
posted on 25 Jul 2025
I appeared for an interview before Jul 2024, where I was asked the following questions.
Reversing a string involves printing characters from the end to the start, with the last index printed first.
To reverse 'hello', start from index 4 (last character 'o') and end at index 0 (first character 'h').
The reversed string of 'hello' is 'olleh'.
In Python, you can reverse a string using slicing: 'hello'[::-1] results in 'olleh'.
In Java, you can use StringBuilder: new StringBuilder('hello').reverse().toString() gi...
This SQL query retrieves three specific columns for individuals aged between 30 and 40.
Use the SELECT statement to specify the three columns you want to retrieve.
Utilize the WHERE clause to filter records based on the age range.
Example: SELECT name, age, email FROM users WHERE age BETWEEN 30 AND 40;
I applied via Referral and was interviewed in Aug 2024. There were 2 interview rounds.
Basic aptitude questions
I applied via Approached by Company and was interviewed in Apr 2024. There was 1 interview round.
I appeared for an interview in Nov 2024, where I was asked the following questions.
I am a passionate research intern with a background in biology and a keen interest in data analysis and scientific discovery.
Currently pursuing a degree in Biology with a focus on molecular genetics.
Completed a summer internship at XYZ Lab, where I assisted in research on gene editing techniques.
Skilled in data analysis using Python and R, with experience in statistical modeling.
Participated in a collaborative project ...
I want to join Ipsos to contribute to impactful research that drives decision-making and enhances understanding of consumer behavior.
Ipsos is a global leader in market research, providing insights that shape strategies for businesses.
I admire Ipsos' commitment to innovation, such as using advanced analytics and technology to gather data.
The opportunity to work with diverse teams and clients across various industries ex...
I applied via Company Website and was interviewed in Aug 2024. There was 1 interview round.
Ipsos is a global market research and consulting firm known for providing data and insights to help clients make informed decisions.
Ipsos is one of the largest market research firms in the world.
It offers a wide range of research services including advertising research, customer satisfaction, and public opinion polling.
Ipsos conducts surveys and studies to gather data on consumer behavior, market trends, and social iss...
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The duration of Ipsos interview process can vary, but typically it takes about less than 2 weeks to complete.
based on 48 interview experiences
Difficulty level
Duration
Research Executive
158
salaries
| ₹5.9 L/yr - ₹10.2 L/yr |
Analyst
152
salaries
| ₹5.6 L/yr - ₹9.4 L/yr |
Senior Research Executive
125
salaries
| ₹8 L/yr - ₹14 L/yr |
Senior Analyst
87
salaries
| ₹7.5 L/yr - ₹12 L/yr |
Data Analyst
87
salaries
| ₹4 L/yr - ₹9 L/yr |
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